Premier Inn is a British hotel chain and the UK's largest hotel brand, with more than 72,000 rooms and 785 hotels. It operates hotels in a variety of locations including city centres, suburbs and airports competing with the likes of Travelodge and Ibis hotels.
The company was established by Whitbread as Travel Inn in 1987, to compete with Travelodge. Whitbread bought Premier Lodge in 2004 and merged it with Travel Inn to form the current business under the name "Premier Travel Inn", which was then shortened to "Premier Inn". Premier Inn accounts for 70% of Whitbread's earnings.
|Headquarters||Dunstable, United Kingdom|
United Arab Emirates
|Alison Brittain (CEO)|
In 2005, Premier Travel Inn opened its 500th hotel in Hemel Hempstead.
In early 2006, Premier Travel Inn purchased 11 Holiday Inn hotels in England and Wales. These sites kept their leisure facilities such as a swimming pool and gym, except the hotel situated at Norman Cross. Premier Travel Inn started to launch a new bedroom design during this year to move away from the differences of "Travel Inn" and "Premier Lodge". Until then rooms had remained as they had been before and new hotels were designed as "Travel Inns".
In September 2007, Whitbread announced the purchase of Golden Tulip UK including six hotels trading in the UK under the Tulip Inn and Golden Tulip brands. The hotels were converted to Premier Inns.
In April 2008, Whitbread announced a £100 million expansion of Premier Inn in London over the following three years.
In 2011, the 600th hotel was opened in Stratford-upon-Avon.
Premier Inn have sold off some of their smaller hotels (which had fewer than 30 rooms) to Good Night Inns. Most of these were Premier Lodge sites in less prominent locations.
The Premier Inn chain can be found from Inverness in the north of Scotland to Helston, Cornwall in south-west England. Hotels are found either in city centres or on the outskirts near to major A roads and motorways. In October 2010, the Premier Inn hotels located at Roadchef and Moto motorway service stations were sold to Days Inn after the franchise agreement was terminated. Hotels vary in size, with many smaller inns and large purpose-built city centre hotels.
Most Premier Inn hotels are newly built, although many of the chain's inner city locations in the UK are housed within redeveloped office buildings which would otherwise have been demolished. Some hotels such as "Bristol Airport" in Sidcot are housed in older buildings.
In 2007, Premier Inn entered Ireland, when it took over the Tulip Inn in Swords. Premier Inn offer bus transfers to and from Dublin Airport, which is nearby. As of 2019, Premier Inn is currently pursuing an expansion in Dublin and has bought three sites in the city centre and Docklands area.
In 2006, Premier Inn announced that it had entered into a joint venture agreement with Emirates Group to launch in the Gulf Cooperation Council region. This was the first move to expand the brand beyond the UK. The joint venture identified three sites in Dubai, creating more than 800 new rooms. The first Premier Inn in Dubai to open was a 300-room hotel at Dubai Investment Park. A similar size hotel at Dubai Airport, and a 220-room hotel at Dubai Silicon Oasis on Emirates Road, were opened. Dubai Ibn Battuta Mall Hotel has also been opened, connected to Ibn Battuta Mall. There is also a Premier Inn located in the Abu Dhabi Capital Centre, and another Premier Inn located in Abu Dhabi International Airport which opened on 19 November 2013.
Next to Qatar National Convention Centre (QNCC), there is Doha Education City Hotel.
In 2007, Premier Inn announced that it has entered into a 50:50 joint venture agreement with Emaar-MGF – one of India's leading real estate developers, to develop Premier Inn in India. This will be Premier Inn's third international market following the joint venture with Emirates announced in 2006.
A total equity investment of up to £300m was to be invested in the joint venture over the following 10 years of which Whitbread's share was to be 50%. Over the 10-year period, the venture was to create some 80 hotels and over 12,000 rooms. The sites were targeted in the Delhi Region (National Capital Region), Chennai, Goa, Hyderabad and Chandigarh.
In 2016, Premier Inn launched its first hotel in the German market – Frankfurt Messe. Since then two further sites have been secured in Essen and Freiburg with plans to launch hotels across the principal German cities.
As well as the standard Premier Inns, there are two sub-brands:
All Premier Inns have an on-site restaurant that serves breakfasts to guests at the neighbouring hotels, with the exception of hotels which were formerly Holiday Inn Express, where kitchen facilities were added to the hotel for breakfasts only. Most hotels are accompanied by a Whitbread restaurant such as Whitbread Inns, Table Table, Brewers Fayre or Beefeater. The majority of town/city centre hotels have an in-house restaurant called Thyme. (City centre hotels used to have a Slice or BarEst restaurant, whose design and menus were very similar.) Hotels that used to be Premier Lodges have a range of different restaurants, operated by Spirit Pub Company such as Chef & Brewer or Fayre & Square. Former Express by Holiday Inn sites have a Mitchells & Butlers restaurant, either Harvester, Toby Carvery or Vintage Inns. Some hotels have a third-party restaurant that used to be owned by Whitbread, such as TGI Fridays. Newer inner city Premier Inns which have been built in smaller spaces have a restaurant called The Kitchen.
Premier Inn was the first major budget hotel chain in the UK to invest in prime time television advertising. After Travel Inn and Premier Lodge merged, animated adverts were used to advertise the merger. In late 2007, comedian Lenny Henry became the face of the campaign and is now in every advert.
In May 2011, the BBC's consumer television programme Watchdog criticised its widely advertised £29 promotion, having received complaints from viewers that it was almost impossible to book for that price because very few promotional rooms were available. Premier Inn stated that this was due to its rooms being "popular".
Online and digital promotion now drive a significant proportion of bookings made for the brand. Premier Inn have made substantial investments in both its main website and mobile app for smartphone bookings, and these are further complemented by affiliate marketing, whereby third party websites drive bookings onto the Premier Inn website.
The A4060, also known as the East of Abercynon to East of Dowlais Trunk Road, is a trunk road in Wales. The road starts at A470 The Pentrebach Roundabout South of Merthyr Tydfil. This first stretch is a 3 lane single carriageway road that was the old A470. It then comes to a roundabout by the Hoover Plant and The Premier Inn where there are links to Aberfan and Troedyrhiw via the A4054, Merthyr Town Centre via the A4054 (the old A470). The A4060 then leads to another roundabout a few yards up with turn offs to The Triangle Business Park and the Co Op Supermarket. After this roundabout the road becomes a dual carriageway with quite a steep Hill Climb. After about 3 miles there is another roundabout which has links to Mountain Hare and Dowlais Ind Est and the A4102. The other link is a Mountain Road to Cwm Bargoed and Fochriw.
After the Roundabout the dual carriageway continues to Dowlais Top where there are links to Dowlais via the A4102, Neath (Brecon A470) via the A465, Abergavenny via the A465 and Fochriw and ASDA Supermarket
Before the new A470 dual carriageway was built between Cefn Coed Y Cymmer and Pentrebach the A4060 was a main alternative route for people coming from the North (Brecon A470) and the West (Neath) via the A465 to avoid traffic hold ups in Merthyr Tydfil town centre.Beefeater (restaurant)
Beefeater is a chain of over 140 pub restaurants in the United Kingdom, owned by Whitbread.The chain's name references both the English figure of the beefeater, as well as its menu's meat (particularly beef) offering. The chain is positioned slightly upmarket of Whitbread's Brewers Fayre chain.Bilsborrow
Bilsborrow is a village on the A6 road and the Lancaster Canal, in the Wyre District, in the English county of Lancashire. The village population at the 2011 census was 632. It is approximately 1 mile (2 km) east of Myerscough. Bilsborrow was a civil parish until 2003 when it merged with the neighbouring parish of Myerscough to form the parish of Myerscough and Bilsborrow.
Bilsborrow has a primary school, a post office and local shop, and a fish and chip shop, St Hilda's Church of England church and two public houses, the Roebuck and the White Bull, a canalside tavern Owd Nell's Tavern, a Premier Inn hotel, a canalside lodge, a guest house, and a themed thatched hamlet 'village' with restaurant, hotel and tavern.
In 2018, John Cross Church of England Primary School celebrated the 300th anniversary of its founding by John Cross, a local Christian benefactor.
In the former parish is the hamlet of Duncombe. In the 1950s there was a large paper mill at Matshead. The river Brock is crossed by Walmesley Bridge; it is dated 1883 but looks much older.Brewers Fayre
Brewers Fayre is a licensed pub restaurant chain, with 161 locations across the UK. Owned by Whitbread, Brewers Fayre restaurants are known for serving traditional British pub food and for their Sunday Carvery.Colonnades Leisure Park
The Colonnades Leisure Park (also known as Croydon Colonnades) is an out-of-town leisure park located in the Purley Way retail and industrial district of the London Borough of Croydon, South London. It opened in the late 1990s on the former site of the Croydon Water Palace, an indoor water park complex that operated from 1990 to 1996. It lies alongside the Purley Way Playing Fields, and opposite the site of Croydon Airport.
The Colonnades competes with the nearby Valley Park Retail Area, the main commercial area on Purley Way, but is less busy owing to the lack of an anchor tenant (Valley Park has IKEA and Purley Way Retail Park has Sainsbury's), although it centres itself as more of an entertainment complex than shopping area. The retail park is the southernmost of the three on the A23 Purley Way road, and is close to Purley town centre.
Most of the original outlets in the park were entertainment oriented, including City Limits, an indoor entertainment centre with a restaurant, sports bar, arcade and bowling facilities. The City Limits complex closed following the termination of their lease by owner Punch Taverns.Other tenants included Gipsy Moth (a family pub), the food court which used to house Subway, BBQ Xpress, China Wok and Karahi Cuisine. The Gypsy Moth site was demolished in 2018 to make way for a new multi outlet retail unit, and in early 2019 McDonald's and Nando's were confirmed as tenants of two of the units.In 2010 it was announced that the retail park would include the first drive-through Costa Coffee outlet. This opened in 2015.Current tenants of the site include Pizza Hut, McDonald's, Premier Inn, a Kidspace indoor adventure playground, Oxygen free jumping, and Nuffield health and fitness centre. T.G.I. Friday's has a restaurant located across the road from the retail area, as well as a Hilton Hotel.County Hall, London
County Hall (sometimes called London County Hall) is a building in London that was the headquarters of London County Council (LCC) and later the Greater London Council (GLC). The building is on the South Bank of the River Thames, with Westminster Bridge being next to it, heading south. It faces west toward the City of Westminster and is close to the Palace of Westminster. The nearest London Underground stations are Waterloo and Westminster.
Today, County Hall is the site of businesses and attractions, including the London Sea Life Aquarium, London Dungeon and a Namco Station amusement arcade. The London Eye is next to County Hall, and its visitor centre is inside the building. There is also a suite of exhibition rooms which was home to the Saatchi Gallery from 2003 to 2006. Other parts of the building house two hotels (a budget Premier Inn & a 5 star Marriott Hotel), several restaurants, the UK headquarters of the company Cloudflare, and some flats. Various spaces are available for hire for functions, including the council chamber at the heart of the building. Until January 2010 the Dali Universe was also in the building but this has now closed and will be reopening in another venue soon.
Confirmed in early 2014, the building will become the home of the new Merlin Entertainments attraction and was opening in July 2015. The area is already home to three other Merlin Entertainments attractions. In 2016 London event venue company etc.venues announced plans to open a conference and event space in County Hall. Based on the 4th floor overlooking the Thames, which opened in January 2017.Helmont House
Helmont House is a high-rise hotel and office tower in Cardiff, Wales. Completed in 1984, the 58-metre-high (190 ft) building has 12 floors and is the 12th-tallest building in Cardiff. The building was renovated in 2009 into a 200-room Premier Inn hotel.
The building was previously occupied by British Gas and was one of the largest office buildings in Cardiff, and is yards away from Cardiff Queen Street railway station.Horndean
Horndean is a village and civil parish in the East Hampshire district of Hampshire, England. It is 8 miles (13 km) north of Portsmouth.
The nearest railway station is 2.2 miles (3.5 km) southeast of the village at Rowlands Castle.
The village has a population of c.12,600, increasing to 12,942 at the 2011 Census. It shares the semi-rural character of other settlements in the district.
The village was probably best known as the home of Gales Brewery, which existed in the village from 1850. Privately owned until November 2005, when it was bought by Fuller, Smith and Turner, it was closed in April 2006 when it was converted to shops and flats. It was the largest local employer until the opening of the Safeway, now Morrisons, supermarket in 1994. Premier Inn have a hotel in the village, recently expanded in 2017/18.
A number of improvements and developments to the shops, restaurants and pubs in the village from 2016 onwards have been made.List of chained-brand hotels
This is the list of chained-brand hotels around the world. This is a listing of some of the major hotel brands worldwide. The hotel groups may directly own the hotels, or operate them through a franchise or management agreement.Muxton
Muxton is an ancient village between Lilleshall and Donnington in Shropshire, England. It now forms part of the new town of Telford, though it is on the town's very northern outskirts.
Population was 6,557 as of the 2011 Census, which is a 12.6% increase at the census previous to this one, which took place in 2001.The Shropshire Golf Centre is near Muxton, situated within the Granville Country Park, which itself lies on the southern edge of the greater Muxton area.
The village is home to a doctors' surgery, Price-point retailer, primary school, parks, St Johns Church which is a Church of England church, is located in Muxton and together with St. Michael's and all Angels in Lilleshall forms the centre of the Christian community in both parishes. There is a McDonald's located between Muxton and neighbouring Donnington. Muxton also has a post office and various other shops and stores together with a nearby filling station, a Premier Inn and a Restaurant.New Square, West Bromwich
| shopping_mall_name = New Square
| image =
| image_size =
| caption =
| location = West Bromwich, England
| coordinates = 52.52004°N 1.99155°W / 52.52004; -1.99155
| opening_date = 11 July 2013 (2013-07-11)
| developer =
| architect =
| manager = Steve Burr
| owner = Tesco
| parking = 1100 Spaces
| number_of_stores = 40+
| number_of_anchors = 2 (Tesco, Primark))
| floor_area = 473,000 square feet (43,900 m2)
| floors = 1 (some stores have 2 floors)
New Square', West Bromwich is a 473,000 square feet (43,900 m2) new shopping and leisure venue in West Bromwich in the West Midlands, England which opened July 2013. As of December 2016, New Square has over 40 shops and restaurants open including Tesco Extra, Blue Inc, Card Factory, Carphone Warehouse, Charlie Browns, Claire's, Clarks, Defined Brows, Diechmann, Funky Monkeys, H&M, JD Sports, Lloyds Pharmacy, Next, O2, Odeon Cinemas, Outfit, Pandora, Peacocks, Post Office, Bargin Buys, Primark, River Island, Schuh, Select, Shoe Zone, Shopmobility, Specsavers, Sports Direct, Tessuti, The Entertainer, Thomson, Vodafone, Warren James. Premier Inn opened a new hotel adjacent to the Tesco petrol station, however, it is not promoted by New Square via their social media accounts or website. The land where Premier Inn is situated on is known to be owned by Tesco who also own New Square.Newhouse, North Lanarkshire
Newhouse is a hamlet and major road interchange located in North Lanarkshire, Scotland. Sited two miles from the village of Salsburgh, 1.8 miles (2.9 km) from nearby Holytown and about 4 miles (6.4 km) north east of Motherwell.
It consists of four small houses, a Premier Inn hotel and Table Table restaurant an Esso petrol station and a garden centre. It also has a large industrial park, which is the United Kingdom base for several multinational companies including Terex, Honeywell and the Newhouse research site and the Scottish distribution centre for The Co-operative Food.
It was formerly a terminus for a railway line from Airdrie, and had several coal mines. Since the end of coal mining in the area these have gone, along with most of the inhabitants.
It was also a historic crossing place for north-south and east-west traffic, being on the two former trunk route of the A8 between Glasgow and Edinburgh and also on the A73 from Cumbernauld and the north, to Carlisle and the south and west of England. The road junction on which the hamlet is situated remains very busy and is prone to traffic congestion at peak times, since it is where the current A8, M8, A73 (now detrunked and supplanted by the M74), A775 and B7066 all meet.
It is notorious for its bad weather, as it is one of the highest points on the M8. The height also enables it to command a view over most of the Clyde Valley and Campsie Fells.
Keir Hardie, the founder of the Labour Party and one of the first two Labour Party MPs elected to the UK Parliament was born in a cottage on the western edge of Newhouse. This cottage still exists on Legbrannock Avenue, now surrounded by the Newhouse Industrial Estate.Nicholas Ball (actor)
Nicholas Ball (born John Nicholas Ball, 11 April 1946 in Royal Leamington Spa, Warwickshire) is an English actor. He is best known for playing the title role in the television series Hazell.
He portrayed the vicious gang lord Terry Bates in EastEnders between 2007 and 2009. He played Garry Ryan in series five of Footballers' Wives and both series of its spin-off programme Footballers' Wives: Extra Time. The voice of Nicholas Ball can be heard as well on various audio books offered via the internet; he has narrated books from such authors as Christopher Hitchens and James Maybrick. He can currently be seen in an advert for Premier Inn, playing the part of Lenny Henry's manager.North Tower (Salford)
North Tower (formerly Highland House) is a high-rise residential building on Victoria Bridge Street in Salford, England. The building is 23 stories tall with a podium at the base, which gives it a total height of 80 metres (260 ft), making it one of the tallest buildings in Salford. The building is in the City of Salford, just north of the River Irwell and less than 100 metres (330 ft) from Manchester Cathedral on the other side of the river. The top twelve floors contain 96 apartments, with the lower ten used as a Premier Inn hotel.St Andrew House, Glasgow
St Andrew House (now styled as the Premier Inn Glasgow Buchanan Galleries) is a formerly a mixed use, mid-rise skyscraper in the centre of Glasgow, Scotland. It has been a prominent landmark on the eastern end of the city's Sauchiehall Street since the mid-1960s when it was completed, and was one of the first post-war high rise buildings in the city centre. It stands on the former site of the Lyric Theatre (destroyed by fire in 1953, and eventually demolished in 1959) on the corner of West Nile Street and Sauchiehall Street. The building consists of a 15-storey office tower, which sits atop a 2-storey podium incorporating a row of shops and retail units. Since 2001, it has been flanked by the 11-storey Cineworld cinema built on an adjacent site on Renfrew Street. It should not be confused with nearby St Andrew's House – the headquarters building of the St. Andrew's Ambulance Association in Cowcaddens.
For much of its existence the building has been used as offices, but since the development of newer 'Grade A' office space in the city's new financial district, its owners struggled to find tenants, the building was sold in 2010 for conversion into a hotel – the long leases on the street level shop units preventing demolition.
In 2010 it was announced that the hotel chain Premier Inn had acquired the tower and planned to convert it into a 210-bedroom hotel, in a similar manner to Elmbank Gardens in nearby Charing Cross – another example of a concrete high-rise office building to be so converted. Owing to the fact that the central area of Glasgow is built on an extremely steep drumlin, on which St. Andrew House is built near the summit, the curiosity arises that the rooms on the 18th floor of the building, are in fact the highest hotel rooms in Glasgow, higher than the luxury suites on the 20th Floor of the Glasgow Hilton in Anderston.
In 2011, the building was stripped of its original curtain wall made from concrete aggregate panels and replaced by a modern structure. The hotel opened in October 2012.Travelodge UK
Travelodge Hotels Limited is a private company operating in the hotels and hospitality industry throughout the United Kingdom. Branded simply as Travelodge, it is the second largest in the UK budget hotel sector (behind Premier Inn) measured by both number of hotels and number of bedrooms (40,847 at the end of 2016).Travelodge Hotels Ltd has origins in the Travelodge chain of the United States, but now is under separate ownership.Weeley
Weeley is a village and civil parish in Tendring, east Essex, England. The population of the parish at the 2011 Census was 1,768. It is served by Weeley railway station on the Sunshine Coast Line. It has bus links to Clacton-on-Sea and Colchester.
The name came from the Old English "Wēo-lēah" meaning "temple clearing". Before the Christian era there may have been a heathen temple here.The parish church is St Andrew's, Weeley, which shares a priest with neighbouring Little Clacton. There is a Church of England voluntary aided primary school, also dedicated to St Andrew, which traces its foundation to the early date of 1797.Weeley has two claims to fame in military history. During the Napoleonic Wars, between 1803 and 1815, it had a large barracks accommodating up to 3,000 men, initially from three Scottish Highland battalions. In the 2nd World War it was the base of a small secret squad, or "Auxiliary Unit", led by local squire Roger Weeley, and prominently featured in the first book published on the subject, by David Lampe, in 1966. (Eastern Command and many other army records in WO series at National Archives, Kew; J P Foynes "East Anglia versus the Tricolor 1793-1815; David Lampe "Secret Army" 1966).
Weeley has two small local parks, and was host to the Weeley Festival in August 1971. Other local facilities include a village hall, a McDonald's, famously attended by Chelsea manager José Mourinho and a Premier Inn.
Weeley has a personal weather station in the village, which provides 24/7 live weather conditions and weather forecasts for the area.Whitbread
Whitbread plc is a British multinational hotel and restaurant company headquartered in Houghton Regis, Bedfordshire, United Kingdom. The company has its origins in brewing.
Its largest division is Premier Inn, which is the largest hotel brand in the UK with over 785 hotels and 72,000 rooms. Until January 2019 it owned Costa Coffee but sold it to The Coca-Cola Company. Whitbread's brands include the restaurant chains Beefeater, Brewers Fayre and Table Table.Whitbread is listed on the London Stock Exchange and is a constituent of the FTSE 100 Index.
|Subsidiaries and brands|
|Upscale / full service|