Naver (Hangul: 네이버)is a South Korean online platform operated by Naver Corporation. It debuted in 1999 as the first web portal in Korea to develop and use its own search engine. It was also the world's first operator to introduce the comprehensive search feature, which compiles search results from various categories and presents them in a single page. Naver has since added a multitude of new services ranging from basic features such as e-mail and news to the world's first online Q&A platform Knowledge iN.

As of September 2017, the search engine handled 74.7% of all web searches in South Korea and had 42 million enrolled users. More than 25 million Koreans have Naver as the start page on their default browser and the mobile application has 28 million daily visitors. Naver is also constantly referred to as 'the Google of South Korea'.[3]

Naver Logotype
Type of site
Search Engine
OwnerNaver Corporation
Alexa rankIncrease 38 (As of 14 May 2019)[1]


Naver was created in June 1999 as the first South Korean portal website with a self-developed search engine. In August 2000, Naver began the 'comprehensive search' service, which allows users to get a variety of results from a search query on a single page, organized by type, including blogs, websites, images, cafes, etc. This was five years before Google launched a similar offer with its 'universal search' function.

In the early days of Naver's operation, there was a relative dearth of webpages available in the Korean language. To fill this void, Naver became an early pioneer in user-generated content through the creation of the 'Knowledge iN (Hangul: 네이버 지식인)' service in 2002. In Knowledge iN, users can pose questions on any subject and select among answers provided by other users, awarding points to the users who gives the best answers. Knowledge iN was launched three years before Yahoo! launched its similar 'Yahoo! Answers' service,[4] and now possesses a database of over 200 million answers.

Over the years, Naver has continued to expand its services. It launched its Web comic service 'Webtoon' in 2004 and its personal Blog service in 2005. From 2005 to 2007, Naver expanded its multimedia search services, including music and video search as well as mobile search.

Junior Naver

Junior Naver (Hangul: 쥬니어 네이버), also known as Juniver (Hangul:쥬니버), is a portal website for children considered similar to Yahooligans. Junior Naver offers services such as avatars, educational content, quizzes, videos, Q&A, and a homework helper. Junior Naver utilizes a panel of experts and educators to filter out harmful content in order to ensure a safe internet environment for children. Ever since its competitors Daum Kids and Yahoo Kids have closed down, Junior Naver is the only children's portal site operating in Korea.

Naver Webtoon

Naver Webtoon (Hangul: 네이버 웹툰) is a webcomic platform where users have free access to a variety of webtoons created by professional artists. Users can also pay publishers to view comic books and genre fiction contents online. Naver has incorporated a 'Challenge' section which allows amateurs to post and promote their own works.

Naver Cafe

Naver Cafe (Hangul: 네이버 카페) is a service that allows Naver users to create their own internet communities. There were 10.5 million cafes running as of May 2017.

Naver Blog

Naver Blog (Hangul: 네이버 블로그) started with the name 'paper' in June 2003, and evolved to 'blog' in October 2003.[5] It had 23 million users as of April 2016.

Naver TV Cast

Naver TV Cast is a web broadcast network which mainly provides web dramas distributed by Naver.

Knowledge IN

Knowledge iN (Korean:지식인), formerly Knowledge Search (Korean:지식검색), is an online Q&A platform launched in October 2002.[6] The tool allows users to ask any question and to receive answers from other users. Knowledge iN was an early example of harnessing user-generated content to expand the amount of information available on the web, particularly in the Korean language. Bradley Horowitz, former Vice President of Product Strategy at Yahoo!, has cited Knowledge iN as the inspiration for Yahoo! Answers, which was launched three years after Naver introduced the original service.[7][8]

Knowledge IN has several categories:

  • Knowledge Q&A - allows general questions about anything, and has a lot of sub-categories within itself.
    • Education, Academy
    • Computer communication
    • Games
    • Entertainment, Art
    • Life (Everyday life)
    • Health
    • Society, Politics
    • Economy
    • Travel
    • Sports, Leisure
    • Shopping
    • Local Q&A - allows people to ask for local information such as good restaurants, cheap stores, real estate, etc.
    • Agony Q&A - for people seeking advice on relationships, love, career, and sex (including an anonymous function). While other categories usually provide factual answers, Agony Q&A tends to return more opinionated responses.
    • Juniver Q&A - questions for children.
  • People - shows people who answer the most of questions in each area.
  • Best questions - shows questions that have generated the most traffic.
  • Open Dictionary - is a database of informative articles generated by users. Users can create an article alone, or they can also allow other users to contribute by creating a thread of articles on the same subject. Users can also add their own answers from Knowledge Q&A to the Open Dictionary.

Naver Language Dictionary

Naver Dictionary supports 34 languages, including English, Korean, Chinese, Chinese characters, Japanese, Global Communication, Vietnamese, Uzbek, Indonesian, Thai, Arabic, Cambodian, Tamil, Mongolian, Hindi, Persian, Nepali, Swahili, French, German, Spanish, Russian, Italian, Latin, Portuguese, Turkish, Georgian, Albanian, Ukrainian, Romanian, Dutch, Swedish, Hungarian, Polish, and Czech as of May 2017. Handwriting recognition is supported in Japanese and Chinese. In 2016, Naver announced that it would invest 10 billion won for the development of language dictionaries.

Naver Encyclopedia

Naver Encyclopedia consists of a professional database with over 3 million entries from many different encyclopedias.[9] More than 1000 experts in physics, food, film, and other fields are producing 45 kinds of specialized content in the encyclopedia of Naver knowledge, and 50,000 headwords are accumulated.[9] The Naver Knowledge Encyclopedia also deals with more than 100 public institutions and has received over 900 kinds of DBs.[9]


Naver's closed platform is frequently mentioned. Their knowledge and blogs are not to be searched on other search sites, which is to operate the site to maximize. In April 2011, the second and third portal sites in Korea, Daum and Nate, signed a memorandum of understanding to open their search for services such as cafe and blogs. Naver did not choose to participate in this MOU. [10]

There is also a criticism that blogs in Naver are limited from being searched by other search engines, and that Naver helps with unauthorized publishing in order to attract users to the KnowledgeIN service. In other words, the quality of the KnowledgeIN service is a poor factor, as previous answers to a question are left unaltered, or a previous question is only allowed to be slightly altered by other netizens. Criticism is also growing as Naver unilaterally controls comments or edits information that may be against its political positions.[1]

See also


  1. ^ " Site Info". Alexa Internet.
  2. ^ " WHOIS, DNS, & Domain Info - DomainTools". WHOIS. Retrieved 2016-08-17.
  3. ^ "Naver's new format hits newspapers". 2012-05-24. Archived from the original on 2014-03-28. Retrieved 2013-04-11.
  4. ^ "Yahoo! Answers has app babby and calls it Answers Now". The Irish Times. Retrieved 2017-12-13.
  5. ^ Naver service history in Naver public website
  6. ^ "네이버 지식iN".
  7. ^ Horowitz, Bradley (27 June 2006). "Searching for what doesn't exist…". Retrieved 20 September 2018.
  8. ^ Pastreich, Emanuel (18 July 2011). "Take Naver Global Today!". Korea IT Times. Retrieved 20 September 2018.
  9. ^ a b c "[2017] Naver knowledge Encyclopedia settlement". (in Korean). Retrieved 2018-04-18.
  10. ^ "'닫힌' 네이버, '열린' 反네이버 동맹에 흔들?". (in Korean). Retrieved 2019-03-15.

External links

Media related to Naver Corporation at Wikimedia Commons

Chungha (singer)

Chungha (Hangul: 청하; born February 9, 1996) is a South Korean singer. She finished fourth in Mnet's girl group survival show Produce 101, and is a former member of the now-disbanded South Korean girl group I.O.I.


I.O.I (Hangul: 아이오아이; also known as IOI or Ideal of Idol) was a South Korean girl group formed by CJ E&M through the 2016 reality show Produce 101 on Mnet. The group was composed of eleven members chosen from a pool of 101 trainees from various entertainment companies: Lim Na-young, Kim Chung-ha, Kim Se-jeong, Jung Chae-yeon, Zhou Jieqiong, Kim So-hye, Yoo Yeon-jung, Choi Yoo-jung, Kang Mi-na, Kim Do-yeon and Jeon So-mi. They debuted on May 4, 2016 with the EP Chrysalis and actively promoted as a whole and as a sub-unit for less than a year.The group's concert titled Time Slip – I.O.I, which was held on January 20 to 22, 2017, marked their last group activity on stage. They officially disbanded at the end of January 2017 and returned to their respective agencies.


Itzy (Hangul: 있지; stylized as ITZY) is a South Korean girl group formed by JYP Entertainment, consisting of members Yeji, Lia, Ryujin, Chaeryeong, and Yuna. The group debuted on February 12, 2019, with the release of their single album, It'z Different. Receiving their first award nine days after their debut, they are currently the fastest South Korean girl group to achieve their first music show win.

Jeon So-mi

Ennik Somi Douma (born March 9, 2001), known by her Korean name Jeon So-mi or mononymously as Somi, is a singer based in South Korea, best known for finishing first in Mnet's survival reality program Produce 101 and debuting in former South Korean girl group I.O.I.


Jeon Jung-kook (Hangul: 전정국; born September 1, 1997), better known mononymously as Jungkook, is a South Korean singer-songwriter and record producer. He is a member and vocalist of the South Korean boy band BTS.

Korea Football Association

The Korea Football Association (Hangul: 대한축구협회; Hanja: 大韓蹴球協會, Daehan Chukgu Hyeophoe) is the governing body of football in South Korea. Park Seung-bin was the very first President of the KFA, charged with the task of promoting and spreading organised football in the Korea. The budget for 2011 was ₩103,123,529,503.

Line (software)

Line (styled as LINE) is a freeware app for instant communications on electronic devices such as smartphones, tablet computers, and personal computers. Line users exchange texts, images, video and audio, and conduct free VoIP conversations and video conferences. In addition, Line is a platform providing various services including digital wallet as Line Pay, news stream as Line Today, video on demand as Line TV, and digital comic distribution as Line Manga and Line Webtoon. The service is operated by Line Corporation, a subsidiary of Korean internet search engine company, Naver Corporation.

As the competitor, Kakao has been dominating Korea's messaging market, Naver Corp. launched Line in Japan in 2012, reaching 100 million users within eighteen months and 200 million users only six months later. Line became Japan's largest social network in 2013. In October 2014, Line announced that it had attracted 560 million users worldwide with 170 million active user accounts. In February 2015, it announced the 600 million users mark had been passed and 700 million were expected by the end of the year. It is the most popular messaging application in Japan. It is also popular in Taiwan, Thailand, Turkmenistan and Indonesia.Line was originally developed as a mobile application for Android and iOS smartphones. The service has since expanded to BlackBerry OS (August 2012), Nokia Asha (Asia and Oceania, March 2013), Windows Phone (July 2013), Firefox OS (February 2014), iOS tablets (October 2014), and as a Chrome Browser Application (via the Chrome Web Store). At one point, Line was available as a website (non-browser-app), but it has since been discontinued. The application also exists in versions for laptop and desktop computers using the Microsoft Windows and macOS platforms.

Line Corporation

Line Corporation (stylized as LINE Corporation) is a Tokyo-based subsidiary of the South Korean internet search giant Naver Corporation. The company's business is mainly associated with the development of mobile applications and Internet services.

Line Webtoon

Line Webtoon (stylized as LINE WEBTOON) is a webtoon portal launched by Naver Corporation in Korea in 2005. The service gained a large amount of traction during the late 2000s and early 2010s. The service first launched in Korea as Naver Webtoon and then globally as Line Webtoon in July 2014 as the Naver brand is not well known outside the country and some of its services are also not available outside of Korea. In 2016, Naver's webtoon service entered the Japanese market as XOY and the Chinese market as Dongman Manhua. On December 18, 2018, Naver closed down XOY service in Japan and migrated all of its translated and original webtoons to Line Manga, its manga service that offers licensed manga.


Me2day (Hangul: 미투데이) was a microblogging and social networking service in South Korea acquired and owned by NHN Corporation (present-day Naver Corporation). Similar to Twitter, Me2day was popular in South Korea with earlier establishments in android market, especially among adolescents and youth of twenties. Me2DAY had an open API and most of the applications built around it added entertainment benefits to the site. OpenID was available until March 2010, but since then until the site's closure at the end of June 2014, registration was required. Information acquired during registration included only email address, ID, and password. It allowed users to send and receive up to 150 characters to each other. Many people like Big Bang, Wonder Girls, 2NE1, F(x), 2PM, Kim Tae-hee, SHINee, U-Kiss and Seoul Samsung Thunders used the service as a way of keeping their fans updated about their whereabouts. Because Me2day was run by the NHN Corporation, the creator of one of the biggest Korean portal websites, a Naver ID user could also immediately set up an account for Me2day without signing up.

Naver (corporation)

Naver Corporation (KRX: 035420) is an Internet content service company headquartered in Seongnam, South Korea that operates the Korean search engine Naver. Naver established itself as an early pioneer in the use of user-generated content through the creation of the online Q&A platform Knowledge iN. Naver also manages global mobile services such as the mobile messenger LINE, video messenger Snow, and group communication service BAND.

On August 1, 2013, Naver decided to split with Hangame, a corporation which it had grown together with as NHN Corporation for 13 years. On October 1, 2013, the company adopted its current name Naver Corporation in order to reflect the change. Hangame is now overseen by NHN Entertainment. Naver's current affiliates include Line Corporation, Snow, Naver Labs, Naver Webtoon, Naver Business Platform, and Works Mobile. The company is currently cooperating with IT startups in order to evolve into a tech-based platform.

Naver Athletic Camanachd Club

Naver Athletic was a shinty club based in Bettyhill, Sutherland, Scotland established in 2008. It was a select team drawing players from both Sutherland and Caithness. Naver competed in the Strathdearn and Sutherland Cups in 2008.

Naver Whale

Naver Whale (Hangul: 네이버 웨일) is a South Korean freeware web browser developed by Naver Corporation, which is also available in English. It became available on Android on April 13, 2018.

Snow (app)

Snow (stylized as SNOW) is an image messaging and multimedia mobile application created by Camp Mobile, a subsidiary of South Korean internet search giant Naver Corporation. It features virtual stickers using augmented reality and photographic filters. Pictures and messages sent through Snow are only accessible for a short time.


Strathnaver or Strath Naver (Scottish Gaelic: Srath Nabhair) is the fertile strath of the River Naver, a famous salmon river that flows from Loch Naver to the north coast of Scotland. The term has a broader use as the name of an ancient province also known as the Mackay Country (Scottish Gaelic: Dùthaich MhicAoidh), once controlled by the Clan Mackay and extending over most of northwest Sutherland.

Stray Kids

Stray Kids (SKZ, Hangul: 스트레이 키즈; RR: Seuteurei Kijeu) is a South Korean boy band formed by JYP Entertainment through the 2017 reality show of the same name. The group is composed of nine members: Bang Chan, Woojin, Lee Know, Changbin, Hyunjin, Han, Felix, Seungmin, and I.N. The group released their extended play Mixtape in January 2018 and officially debuted on March 25 with I Am Not.

The Boyz (South Korean band)

The Boyz (Hangul: 더보이즈; stylized as THE BOYZ; formerly known as Cre.kerz) is a South Korean boy group formed by Cre.ker Entertainment in 2017. The group consists of twelve members: Sangyeon, Jacob, Younghoon, Hyunjae, Juyeon, Kevin, New, Q, Ju Haknyeon, Hwall, Sunwoo, and Eric. They officially debuted on December 6, 2017.

Twice (group)

Twice (Hangul: 트와이스; Japanese: トゥワイス) is a South Korean girl group formed by JYP Entertainment through the 2015 reality show Sixteen. The group is composed of nine members: Nayeon, Jeongyeon, Momo, Sana, Jihyo, Mina, Dahyun, Chaeyoung, and Tzuyu. The group debuted on October 20, 2015, with the extended play (EP) The Story Begins.Twice rose to fame in 2016 with their single "Cheer Up": the song charted at number 1 on the Gaon Digital Chart and became the best-performing single of the year. It also won "Song of the Year" at two major music awards shows—Melon Music Awards and Mnet Asian Music Awards. Their subsequent single "TT", from their third EP Twicecoaster: Lane 1, claimed the top spot for four consecutive weeks. The EP was the highest selling K-pop girl group album of 2016, which sold 350,852 copies by year-end. Within 19 months after debut, Twice has sold over 1.2 million units of their four EPs and special album.The group officially debuted in Japan on June 28, 2017, under Warner Music Japan with the release of their first compilation album titled #Twice. The album debuted at number 2 on the Oricon Albums Chart, which sold 136,157 copies within seven days, the highest first week album sales of a K-pop artist in Japan in two years. It was followed by the release of Twice's first original Japanese maxi single titled "One More Time" in October. With over 250,000 unit sales, Twice became the first Korean girl group that earned Platinum certification by the Recording Industry Association of Japan (RIAJ) for both album and CD single in the same year. Twice ranked third on Top Artist category of Billboard Japan's 2017 Year-End Rankings.


Webtoons (Hangul: 웹툰) are a type of digital comic that originated in South Korea. While webtoons were mostly unknown outside of the country during their inception, there has been a surge in popularity internationally thanks in great part to most comics being read on smartphones.

As digital comics have emerged as a popular medium, print publication of manhwa in South Korea has decreased. The amount of material published in webtoon form has now reached an equal amount as that published offline.

Products and services

This page is based on a Wikipedia article written by authors (here).
Text is available under the CC BY-SA 3.0 license; additional terms may apply.
Images, videos and audio are available under their respective licenses.