The National Geographic Society (NGS), headquartered in Washington, D.C., United States, is one of the largest non-profit scientific and educational organizations in the world. Founded in 1888, its interests include geography, archaeology, and natural science, the promotion of environmental and historical conservation, and the study of world culture and history. The National Geographic Society’s logo is a yellow portrait frame—rectangular in shape—which appears on the margins surrounding the front covers of its magazines and as its television channel logo. In partnership with 21st Century Fox, the Society operates the magazine, TV channels, a website that features extra content, worldwide events, and other media operations.
|National Geographic Society|
Logo of the National Geographic Society
|Formation||January 13, 1888|
|Founder||Gardiner Greene Hubbard|
|Headquarters||1145 17th Street N.W. Washington, D.C., U.S.|
|Michael Ulica (Interim)|
|Board of Trustees|
The National Geographic Society was founded in 1888 "to increase and diffuse geographic knowledge." It is governed by a board of trustees, whose 21 members include distinguished educators, business executives, former government officials and conservationists. The organization sponsors and funds scientific research and exploration. National Geographic maintains a museum for the public in its Washington, D.C., headquarters.
It has helped to sponsor popular traveling exhibits, such as the early 2010s King Tut exhibit featuring artifacts from the tomb of the young Egyptian Pharaoh; The Cultural Treasures of Afghanistan which opened in May 2008 and traveled to other cities for 18 months; and an exhibition of China's Terracotta Warriors in its Washington headquarters in 2009–10. Its Education Foundation gives grants to education organizations and individuals to improve geography education. Its Committee for Research and Exploration has awarded more than 11,000 grants for scientific research and exploration.
National Geographic has retail stores in Washington, D.C., London, Sydney, and Panama. The locations outside of the United States are operated by Worldwide Retail Store S.L., a Spanish holding company.
The Society's media arm is National Geographic Partners, a joint venture between 21st Century Fox and the Society, which publishes a journal, National Geographic in English and nearly 40 local-language editions. It also publishes other magazines, books, school products, maps, and Web and film products in numerous languages and countries. National Geographic's various media properties reach more than 280 million people monthly.
The National Geographic Society began as a club for an elite group of academics and wealthy patrons interested in travel and exploration. On January 13, 1888, 33 explorers and scientists gathered at the Cosmos Club, a private club then located on Lafayette Square in Washington, D.C., to organize "a society for the increase and diffusion of geographical knowledge." After preparing a constitution and a plan of organization, the National Geographic Society was incorporated two weeks later on January 27. Gardiner Greene Hubbard became its first president and his son-in-law, Alexander Graham Bell, succeeded him in 1897.
In 1899, Bell's son-in-law Gilbert Hovey Grosvenor was named the first full-time editor of National Geographic magazine and served the organization for fifty-five years (until 1954), and members of the Grosvenor family have played important roles in the organization since. Bell and Gilbert Hovey Grosvenor devised the successful marketing notion of Society membership and the first major use of photographs to tell stories in magazines.
The chairman of the National Geographic Society is Jean Case. Michael Ulica is interim president and chief executive. The editor-in-chief of National Geographic magazine is Susan Goldberg. Gilbert Melville Grosvenor, a former chairman, received the Presidential Medal of Freedom in 2005 for his leadership in geography education.
In 2004, the National Geographic Society headquarters in Washington, D.C., was one of the first buildings to receive a "Green" certification from Global Green USA. The National Geographic received the prestigious Prince of Asturias Award for Communication and Humanities in October 2006 in Oviedo, Spain.
In 2013 the society was investigated for possible violation of the Foreign Corrupt Practices Act relating to their close association with an Egyptian government official responsible for antiquities.
|National Geographic Partners|
|Founded||September 1, 1997|
|Headquarters||1145 17th St NW, Washington, DC 20036, United States|
National Geographic Society (27%)|
21st Century Fox (73%)
Nat Geo Wild
Nat Geo Kids
Nat Geo Music
Nat Geo People
National Geographic Magazine
On September 9, 2015, the Society announced that it would re-organize its media properties and publications into a new company known as National Geographic Partners, which would be majority-owned by 21st Century Fox with a 73% stake. This new, for-profit corporation, would own National Geographic and other magazines, as well as its affiliated television networks—most of which were already owned in joint ventures with Fox. At the time of the deal’s announcement, James Murdoch, the CEO of 21st Century Fox, said in remarks to National Geographic that the pact created "an expanded canvas for the National Geographic brand to grow and reach customers in new ways, and to reach new customers."
On November 2, 2015, roughly two weeks before the closing of the expanded joint venture deal, National Geographic and 21st Century Fox announced that 9 percent of National Geographic's 2,000 employees, approximately 180 people, would be laid off, constituting the biggest staff reduction in the Society's history.
As reported by The Guardian, a spokesman for National Geographic in a November 2, 2015, e-mail statement, briefly discussed the rationale for the staff reductions as part of the "... process of reorganizing in order to move forward strategically following the closing the National Geographic Partners deal, which is expected to occur in mid-November."
Additional specifics were provided to Photo District News by M. J. Jacobsen, National Geographic’s SVP of communications, similar to the contents of a formal announcement by the two companies. "The National Geographic Society and the National Geographic Channels are in the process of reorganizing in order to move forward strategically following the closing of the NG Partners deal (with Fox), which is expected to occur in mid-November," Jaobsen wrote. "Involuntary separations will represent about 9 percent of the overall workforce reduction, many in shared services and a voluntary separation offer has also been made to eligible employees," he added.
Specifics as to which departments would be affected were not immediately available but The Washington Post reported that the staff reduction appears to affect almost every department including the magazine and the National Geographic Channel.
On October 26, 2016, National Geographic announced a rebrand and the television network dropped "Channel" from its name.
On December 14, 2017, in a historic deal valued at over $52 billion, The Walt Disney Company announced it will buy the majority of 21st Century Fox. Disney would assume the controlling interest in the National Geographic partnership.
There were 33 original founders in 1888. Although Alexander Graham Bell is sometimes discussed as a founder, he was actually the second president, elected on January 7, 1898, and serving until 1903.
The National Geographic Magazine, later shortened to National Geographic, published its first issue in October 1888, nine months after the Society was founded, as the Society's official journal, a benefit for joining the tax-exempt National Geographic Society. Starting with the February 1910 (Vol XXI., No. 2) issue, the magazine began using its now famous trademarked yellow border around the edge of its covers.
There are 12 monthly issues of National Geographic per year. The magazine contains articles about geography, popular science, world history, culture, current events and photography of places and things all over the world and universe. National Geographic magazine is currently published in 40 local-language editions in many countries around the world. Combined English and other language circulation is around 6.8 million monthly, with some 60 million readers.
In addition to its flagship magazine, the Society publishes several other periodicals:
The Society also runs an online news outlet called National Geographic Daily News.
Additionally, the Society publishes atlases, books, and maps. It previously published and co-published other magazines, including National Geographic Adventure, National Geographic Research (a scientific journal), and others, and continues to publish special issues of various magazines.
National Geographic Films is a wholly owned taxable subsidiary of the National Geographic Society. Films it has produced include:
Programs by the National Geographic Society are also broadcast on television. National Geographic television specials and series have been aired on PBS and other networks in the United States and globally for many years. The Geographic series in the U.S. started on CBS in 1964, moved to ABC in 1973, shifted to PBS (produced by WQED, Pittsburgh) in 1975, shifted to NBC in 1995, and returned to PBS in 2000.
National Geographic Channel, launched in January 2001, is a joint venture of National Geographic and Fox Cable Networks. It has featured stories on numerous scientific figures such as Jacques Cousteau, Jane Goodall, and Louis Leakey that not only featured their work but as well helped make them world-famous and accessible to millions. Most of the specials were narrated by various actors, including Glenn Close, Linda Hunt, Stacy Keach, Richard Kiley, Burgess Meredith, Susan Sarandon, Alexander Scourby, Martin Sheen, and Peter Strauss. The specials' theme music, by Elmer Bernstein, was also adopted by the National Geographic Channel. The National Geographic Channel has begun to launch a number of sub-branded channels in international markets, such as Nat Geo Adventure, Nat Geo Music, and Nat Geo Wild.
The National Geographic Partners expanded joint venture with 21st Century Fox (to be controlled by the latter) will be concluded in mid-November 2015 with the new for-profit organization to own a 73% stake of the NG affiliated television networks (National Geographic-branded cable TV channels), most of which were already co-owned (with the percentage information not readily available), as per earlier joint ventures with Fox.
The Society operates the National Geographic Museum, located at 1145 17th Street, NW (17th and M), in Washington, D.C. The museum features changing exhibitions featuring the work of National Geographic explorers, photographers, and scientists. There are also changing exhibits related to natural history, culture, history or society. Permanent exhibits include artifacts like the camera Robert Peary used at the North Pole and pottery that Jacques Cousteau recovered from a shipwreck.
The Society has helped sponsor many expeditions and research projects over the years, including:
The Society supports many socially based projects including AINA, a Kabul-based organization dedicated to developing an independent Afghan media, which was founded by one of the Society's most famous photographers, Reza.
The Society also organizes the National Geographic Bee, an annual geographic contest for U.S. fourth- through eighth-graders. About 4 million students a year begin the geography competition locally, which culminates in a national competition of the winners of each state each May in Washington, D.C. Journalist Soledad O'Brien is the moderator of the Bee. She succeeded Alex Trebek, host of Jeopardy!, who moderated the final round of the competition for 25 years, from its inception in 1989 to 2013. Every two years, the Society conducts an international geography competition of competing teams from all over the world. The most recent was held in St. Petersburg, Russia, in July 2013, and had representatives from 19 national teams. The team from the United States emerged as the winner, with teams from Canada and India in second and third place.
The Hubbard Medal is awarded by the National Geographic Society for distinction in exploration, discovery, and research. The medal is named for Gardiner Greene Hubbard, the first National Geographic Society president. The Hubbard Medal has been presented 44 times as of 2018, the most recent award going to Peter H. Raven.
The National Geographic Society also awards, rarely, the Alexander Graham Bell Medal, for exceptional contributions to geographic research. The award is named after Alexander Graham Bell, scientist, inventor and the second president of the NGS. Up to mid-2011, the medal has been twice presented:
Though he wasn't one of the original 33 founders, Bell had a major influence on the Society.