Mashable

Mashable is a digital media website founded by Pete Cashmore in 2005.[7]

Mashable[1][2]
Mashable Logo
Type of businessSubsidiary
Type of site
Digital media, news and blogging
Available inEnglish, French
FoundedJuly 19, 2005
Headquarters
Owner
  • Independent (2005–2017)
  • Ziff Davis (December 2017–present)
Founder(s)Pete Cashmore
Key peoplePete Cashmore
Employees120
SubsidiariesCineFix[4]
Mashable Studios[5]
Websitemashable.com
Alexa rankIncrease 813 (October 2017)[6]
Current statusActive

History

Mashable was founded by Pete Cashmore while living in Aberdeen, Scotland, in July 2005.[8] Early iterations of the site were a simple WordPress blog, with Cashmore as sole author.[9] Fame came relatively quickly, with Time magazine noting Mashable as one of the 25 best blogs of 2009.[10][11] As of November 2015, it had over 6,000,000 Twitter followers and over 3,200,000 fans on Facebook. In June 2016, it acquired YouTube channel CineFix from Whalerock Industries.[12]

In December 2017, Ziff Davis bought Mashable for $50 million, a price described by Recode as a "fire sale" price.[13] Mashable had not been meeting its advertising targets, accumulating $4.2 million in losses in the quarter ending September 2017.[14] After the sale, Mashable laid off 50 staffers, but preserved top management. Because of the drop in value, stock options issued to employees previously became worthless.[15][16][17]

Mashable Awards

On 27 November 2007, Mashable launched the 1st International Open Web Awards to recognize the best online communities and services. Voting was conducted online through Mashable and its 24 blog partners.[18] On 10 January 2008 at the Palace Hotel, San Francisco, Mashable announced the winners of the first Open Web Awards.[19] Winners included Digg, Facebook, Google, Twitter, YouTube, ESPN, Cafemom and Pandora.

The 2nd Annual Open Web Awards was an online international competition that took place between November and December 2008. Among the winners in the "People's Choice" component were Encyclopedia Dramatica in the wiki category, Digg in the "Social News and Social Bookmarking" category, Netlog in the "Mainstream and Large Social Networks" category and MySpace in the "Places and Events" category.[20]

The 3rd Open Web Awards were held in November and December 2009. Winners included Pandora Radio for best mobile music site or app, Fish Wrangler for best Facebook game, and "Surprise Marriage Proposal in Spain" as best YouTube video.

In 2010, Mashable renamed the Open Web Awards to the 4th Annual Mashable Awards. The Mashable Awards officially launched on 27 September 2010 with nominations for categories including Best Mobile Game, Best Use of an API, Best Web Video, Most Promising New Company and Entrepreneur of the Year. Winners included HootSuite for Best Social Media Management Tool, ReachLocal for Best Social Media Service for Small Business, iPad for Best New Gadget, and Angry Birds for Best Mobile Game.

See also

References

  1. ^ "Mashable, Inc.Peron Plummeracy Policy". Retrieved 17 August 2017.
  2. ^ "Mashable, Inc.: CEO and Executives - Businessweek". Businessweek.com.
  3. ^ "Mashable, Inc.: Private Company Information - Businessweek". Businessweek.com.
  4. ^ "Whalerock Industries". www.whalerockindustries.com. Retrieved 17 August 2017.
  5. ^ "Mashable Acquires Rights to CineFix - Multichannel". www.multichannel.com. Retrieved 17 August 2017.
  6. ^ "Mashable.com Site Info". Alexa Internet. Retrieved 2017-10-07.
  7. ^ "KeronAnd Olivier Fleurot: The Truth About Millennials At Work" Forbes. Retrieved 28 June 2015.
  8. ^ Barnett, Emma (13 March 2012). "Pete Cashmore: the man behind Mashable". The Telegraph.
  9. ^ Wilson, Scott (2015-07-15). WordPress for Small Business: Easy Strategies to Build a Dynamic Website with WordPress. Callisto Media Inc. ISBN 9781623156336.
  10. ^ McNichol, Tom (13 February 2009). "Mashable - 25 Best Blogs 2009". Time Magazine. Retrieved 29 June 2011.
  11. ^ Huffington, Arianna (25 May 2011). "HuffPost Game Changers: Your Picks for the Ultimate 10". The Huffington Post. AOL. Retrieved 29 June 2011.
  12. ^ Spangler, Todd (20 June 2016). "Mashable Buys YouTube Channel CineFix, Further Pushing Into Video".
  13. ^ Kafka, Peter (5 December 2017). "Ziff Davis has bought Mashable at a fire sale price and plans to lay off 50 people". Recode.
  14. ^ Cook, James (19 December 2017). "10 things in tech you need to know today". Business Insider.
  15. ^ Kafka, Peter (5 December 2017). "Ziff Davis has bought Mashable at a fire sale price and plans to lay off 50 people - Recode". Recode. Vox Media. Retrieved 6 December 2017.
  16. ^ Hagey, Keach; Alpert, Lukas I.; Bruell, Alexandra (16 November 2017). "Mashable Agrees to Sell to Ziff Davis for Around $50 Million". The Wall Street Journal. Retrieved 16 November 2017.
  17. ^ Etherington, Darrell (16 November 2017). "Mashable reportedly selling to Ziff Davis for about $50 million". TechCrunch. Oath Inc. Retrieved 16 November 2017.
  18. ^ "The 1st International Open Web Awards Start Now".
  19. ^ "Mashable Open Web Awards Winners". 4 February 2008. Retrieved 4 February 2008.
  20. ^ "Mashable Open Web Awards Winners". Retrieved 16 December 2008.
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Unlike most manicures, artificial nails require regular upkeep; it is recommended that they are attended to, on average, every two weeks, however they may last up to about one month. Nonetheless, their versatility in terms of shape and design and comparatively high durability are some advantages they hold over other types of manicures.

Buzznet

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Facebook Paper

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Gaia Online

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In January 2011, the company won the Mashable Best User experience Award for 2010.

Giving Tuesday

Giving Tuesday, often stylized as #GivingTuesday for purposes of hashtag activism, refers to the Tuesday after U.S. Thanksgiving in the United States. It is a movement to create an international day of charitable giving at the beginning of the Christmas and holiday season. Giving Tuesday was started in 2012 by the 92nd Street Y and the United Nations Foundation as a response to commercialization and consumerism in the post-Thanksgiving season (Black Friday and Cyber Monday). If Thanksgiving is on November 22, 23, 24, or 25, it will fall in November but if it is on November 26, 27, or 28, it will fall in December. The date range is November 27 to December 3, and is always five days after the holiday.

Google

Google LLC is an American multinational technology company that specializes in Internet-related services and products, which include online advertising technologies, search engine, cloud computing, software, and hardware. It is considered one of the Big Four technology companies, alongside Amazon, Apple and Facebook.Google was founded in 1998 by Larry Page and Sergey Brin while they were Ph.D. students at Stanford University in California. Together they own about 14 percent of its shares and control 56 percent of the stockholder voting power through supervoting stock. They incorporated Google as a privately held company on September 4, 1998. An initial public offering (IPO) took place on August 19, 2004, and Google moved to its headquarters in Mountain View, California, nicknamed the Googleplex. In August 2015, Google announced plans to reorganize its various interests as a conglomerate called Alphabet Inc. Google is Alphabet's leading subsidiary and will continue to be the umbrella company for Alphabet's Internet interests. Sundar Pichai was appointed CEO of Google, replacing Larry Page who became the CEO of Alphabet.

The company's rapid growth since incorporation has triggered a chain of products, acquisitions, and partnerships beyond Google's core search engine (Google Search). It offers services designed for work and productivity (Google Docs, Google Sheets, and Google Slides), email (Gmail/Inbox), scheduling and time management (Google Calendar), cloud storage (Google Drive), instant messaging and video chat (Google Allo, Duo, Hangouts), language translation (Google Translate), mapping and navigation (Google Maps, Waze, Google Earth, Street View), video sharing (YouTube), note-taking (Google Keep), and photo organizing and editing (Google Photos). The company leads the development of the Android mobile operating system, the Google Chrome web browser, and Chrome OS, a lightweight operating system based on the Chrome browser. Google has moved increasingly into hardware; from 2010 to 2015, it partnered with major electronics manufacturers in the production of its Nexus devices, and it released multiple hardware products in October 2016, including the Google Pixel smartphone, Google Home smart speaker, Google Wifi mesh wireless router, and Google Daydream virtual reality headset. Google has also experimented with becoming an Internet carrier (Google Fiber, Project Fi, and Google Station).Google.com is the most visited website in the world. Several other Google services also figure in the top 100 most visited websites, including YouTube and Blogger. Google is the most valuable brand in the world as of 2017, but has received significant criticism involving issues such as privacy concerns, tax avoidance, antitrust, censorship, and search neutrality. Google's mission statement is "to organize the world's information and make it universally accessible and useful". The companies unofficial slogan "Don't be evil" was removed from the company's code of conduct around May 2018.

Google Contributor

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The program started with prominent websites, like The Onion and Mashable among others, to test this service. After November 2015, the program opened up to any publisher who displayed ads on their websites through Google AdSense without requiring any sign-on from publishers.

After November 2015, the program was available for everyone in the United States. Google Contributor stopped accepting new registrations after December 2016 in preparation for a new version launch in early 2017. On January 17, Google Contributor was shut down, with the landing page stating "We're launching a new and improved Contributor in early 2017!"In June 2017, the new Google Contributor was launched.

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Instagram

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The app allows users to upload photos and videos to the service, which can be edited with various filters, and organized with tags and location information. An account's posts can be shared publicly or with pre-approved followers. Users can browse other users' content by tags and locations, and view trending content. Users can "like" photos, and follow other users to add their content to a feed.

The service was originally distinguished by only allowing content to be framed in a square (1:1) aspect ratio, but these restrictions were eased in 2015. The service also added messaging features, the ability to include multiple images or videos in a single post, as well as "Stories"—similar to its main competitor Snapchat—which allows users to post photos and videos to a sequential feed, with each post accessible by others for 24 hours each. As of January 2019, the Stories feature is being used by 500 million users daily.After its launch in 2010, Instagram rapidly gained popularity, with one million registered users in two months, 10 million in a year, and 800 million as of September 2017. In April 2012, Facebook acquired the service for approximately US$1 billion in cash and stock. As of October 2015, over 40 billion photos had been uploaded to the service. Although praised for its influence, Instagram has been the subject of criticism, most notably for policy and interface changes, allegations of censorship, and illegal or improper content uploaded by users.

As of 14 January 2019, the most liked photo on Instagram is a picture of an egg, posted by the account @world_record_egg, created with a sole purpose of surpassing the previous record of 18 million likes on a Kylie Jenner post. The picture currently has over 50 million likes.

MazaCoin

MazaCoin (Maza, MZC) is a cryptocurrency launched in 2014. Its developer Payu Harris promoted it as a potential future official currency of the Oglala Lakota tribe.

Night Shift (software)

Night Shift is a built in software feature of iOS and macOS. It was introduced into iOS in iOS 9.3 and into macOS in macOS Sierra 10.12.4. The feature changes the color temperature of the display towards the yellowish part of the color spectrum that reduces some of the blue light from the screen. Apple claims that the feature may help users have a better night's sleep by filtering blue wavelengths from the display. The feature is similar to the functionality f.lux provides.

Pete Cashmore

Pete Cashmore (born 18 September 1985) is the CEO and founder of the popular blog Mashable, a Technorati Top 10 blog worldwide. He grew up in Banchory, and founded Mashable in Aberdeenshire, Scotland in 2005 when he was 19.In 2009, Cashmore was recognized in Inc.'s "30 Under 30", Forbes' "Top 25 Web Celebs", and The Huffington Post's "Top 10 Game Changers 2009". Cashmore was also named the most influential Briton and most influential Twitter user in the world in 2009 by INQ.Cashmore previously wrote a weekly column on technology and social media for CNN. In 2012, Cashmore made Time magazine's list of the 100 most influential people.In 2017, Mashable was sold to Ziff Davis for 50 million dollars, and over 50 staff members were laid off.In November of 2018, after his social media profiles were edited to include "Now: Taking some time off and working on something new," it was announced that Cashmore would be leaving Mashable at the end of the year. The general manager of Ziff Davis Tech (Mashable's parent company), Mike Finnerty, confirmed this.

Quartz (publication)

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In August 2017, Quartz's website saw more than 22 million unique visitors. More than 700,000 people subscribe to its roster of email newsletters, which includes its flagship Daily Brief.According to AdAge, Quartz made around $30 million in revenue in 2016, and employed 175 people. The same year, Harvard's Nieman Lab described Quartz as “among the fastest-growing and most closely watched digital news sites”.

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Topsy Labs

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Tvtag

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