Dolby Cinema

Dolby Cinema is a premium cinema concept created by Dolby Laboratories that combines Dolby proprietary technologies such as Dolby Vision and Dolby Atmos, as well as other signature entrance and intrinsic design features. The technology competes with IMAX and other premium large formats such as Cinemark's XD and Regal's RPX.[1][2][3]

Logo Dolby Cinema
Dolby Cinema logo

History

The first installations featuring Dolby Cinema were JT (now Vue) Bioscopen Cinema in Eindhoven, Netherlands on 18 December 2014; followed by Cinesa La Maquinista in Barcelona, Spain.[4] Dolby Laboratories has partner contracts with Cinesa, Vue Cinemas, AMC Theatres (known as Dolby Cinema at AMC),[5] Cineplexx Cinemas, Wanda Cinemas, Jackie Chan Cinema, Reel Cinemas and Odeon Cinemas[6] to install Dolby Cinemas.[7]

On May 26th, 2017, Dolby announced they made a deal with Les Cinémas Gaumont Pathé to open 10 new locations in Europe. Seven will be located in France and three will be located in The Netherlands.[8]

Technology

Dolby Vision

Dolby Cinema utilizes a Dolby Vision projection system developed by Dolby Laboratories in conjunction with Christie Digital. The system consists of dual Christie 4K 6P (primary) modular laser projectors featuring a custom design to allow for unique light path. The system is capable of delivering up to 14 foot-lambert on unity-gain matte-white screens for 3D (and up to 31 foot-lambert for 2D), a substantial improvement on current generation 3D systems which deliver in the range of 3 to 4 foot-lambert for 3D. The result is improved brightness, color and contrast compared to traditional xenon projectors.[9][10] The first theaters temporarily used off-the-shelf dual Christie 4K laser projectors until the Dolby Vision-capable ones were shipped out in spring 2015.[2]

Dolby 3D uses spectrum separation, where the two projectors function in stacked operation with each projector emitting a slightly different wavelength of red, green, and blue primary. There is no polarization present on the projector, and the 3D spectacles have notch filters that block the primaries used by the projector projecting the image intended for the other eye.[11]

Dolby Vision is able to display the following combinations of resolution and frame rate:

  • 2k – 2D at 120 fps, 60 fps, 48 fps and 24 fps
  • 2k – 3D at 120 fps, 60 fps, 48 fps and 24 fps per eye / projector
  • 4k – 2D at 48 fps, 30 fps and 24 fps
  • 4k – 3D at 48 fps, 30 fps and 24 fps per eye / projector

Although the twin projectors are capable of displaying the 7,500:1 contrast ratio defined by the DCI fixed luminance gamma function for movies not graded with Dolby Vision, the projectors are limited to 5,000:1 contrast ratio.[12] The Hollywood studios have graded over 100 films directly on Dolby Cinema projectors, the creative team can then create content with contrast ratios of 1,000,000:1.[13]

Dolby Atmos

Another component of the Dolby Cinema experience is Dolby Atmos, an object-oriented, 3D-surround audio format developed by Dolby Laboratories.[14][15] The system is capable of 128 simultaneous audio inputs utilizing up to 64 individual speakers to enhance viewer immersion.[16] The first film to support the new format was Disney and Pixar's animated film Brave released in 2012.[16]

Signature Entrance

Most Dolby Cinemas feature a curved video wall entrance displaying content related to the feature film playing in the auditorium. The content displayed on the video wall is specifically generated by the film studio and is intended to immerse viewers in the movie experience before the movie has started.[17] The video is generated using multiple short throw high definition projectors in the entrance ceiling and proprietary software is used to pixel map the different images together along the wall. Similarly, the audio is generated using speakers placed in the ceiling of the entrance.[18]

See also

References

  1. ^ "Sensory Assault: Dolby Takes on IMAX With Mega Theater Rival". The Hollywood Reporter. 12 March 2014.
  2. ^ a b Mariella Moon. "Dolby is launching its super-vivid IMAX competitor in the Netherlands". Retrieved December 7, 2014.
  3. ^ Lally, Kevin (February 19, 2016). "Going Big: More and more circuits invest in Premium Large Format brands". Film Journal. Retrieved January 6, 2018.
  4. ^ "Dolby launches advanced cinema experience". Film Journal International. 3 December 2014.
  5. ^ "Dolby Cinema at AMC". www.amctheatres.com. Retrieved 3 March 2017.
  6. ^ https://www.forbes.com/sites/johnarcher/2018/06/13/7-dolby-cinema-sites-to-open-in-the-uk/
  7. ^ "Dolby Cinema: The Total Cinema Experience". www.dolby.com. Retrieved 2016-06-04.
  8. ^ http://www.hollywoodreporter.com/behind-screen/dolby-cinema-expands-europe-les-cin-mas-gaumont-path-deal-1007985
  9. ^ "Dolby Launches Dolby Cinema". Digital Cinema Report. Retrieved 2016-06-04.
  10. ^ nurun. "Dolby Launches the Next-Generation Cinema Experience – Dolby Laboratories, Inc". investor.dolby.com. Retrieved 2016-06-04.
  11. ^ "Dolby 3D". 2010-06-03. Retrieved 2016-08-23.
  12. ^ "The Force of Dolby Cinema". Celluloid Junkie. 29 February 2016. Retrieved 18 February 2017.
  13. ^ "Dolby Cinema: Twin laser projectors + object-based 3D audio = awesome". Ars Technica. 12 December 2015. Retrieved 12 December 2015.
  14. ^ Pino, Nick (August 28, 2017). "Dolby Atmos: The ins, outs and sounds of the object-based surround system". TechRadar. Retrieved December 27, 2017.
  15. ^ "Dolby Atmos Audio Technology". www.dolby.com. Retrieved 2016-06-04.
  16. ^ a b "Dolby's Atmos technology gives new meaning to surround sound, death from above". Engadget. Retrieved 2016-06-04.
  17. ^ "Dolby Cinema: The Total Cinema Experience". Dolby.com. 2015-07-17. Retrieved 2015-07-23.
  18. ^ Sarah Mock (2016-04-12), Dolby Cinema AMC Prime Video Wall, retrieved 2016-06-04

External links

AMC Theatres

AMC Theatres (originally an abbreviation for American Multi-Cinema, often referred to simply as AMC and known in some countries as AMC Cinemas) is an American movie theater chain. Founded in 1920, AMC has the largest share of the American theater market ahead of Regal Cinemas and Cinemark Theatres. The company's headquarters are located in Leawood, Kansas.

After acquiring Odeon Cinemas, UCI Cinemas, and Carmike Cinemas in 2016, it became the largest movie theater chain in the world, and also the largest in the United States, with 2,200 screens in 244 theatres in Europe and over 8,200 screens in 661 theatres in the United States.

Dolby SR

The Dolby SR (Spectral Recording) noise reduction format was developed by Dolby Laboratories and has been in common use in professional audio since 1986 and in cinema audio since the late 1980s. It is a revised version of Dolby's earlier formats, combining aspects of Dolby A, B and C (e.g., sliding band and fixed band companders) to improve the dynamic range (i.e., the range in decibels between peak level and noise floor) of analogue recordings and transmissions by as much as 25 dB.

Dolby SR is used in many modern professional audio analogue (i.e., tape) recordings by recording and postproduction engineers, broadcasters, and other audio professionals. It is used as the optical analog format on almost all 35mm film release prints, and is always the accompanying optical analog format when Dolby Digital is present.

Dolby SR was originally implemented in Dolby's Cat.280 card, which was pin-compatible with the Cat.22 A-type noise reduction card. Thus, devices that took the Cat. 22 card could be upgraded from A to SR by replacing the Cat. 22 with the Cat. 280. The Cat.280 card functions in many devices including Dolby's Model 361 frame. Some Dolby Cinema processors require a special version, the Cat.280T, which functions for decoding (playback) only.

Dolby Surround 7.1

Dolby Surround 7.1 is a sound system by Dolby Laboratories which delivers theatrical 7.1 surround sound to movie-goers. It adds two new channels to current Dolby Digital 5.1. The first film to feature Dolby Surround 7.1 was 2010's Toy Story 3 by Disney and Pixar. While most theaters worldwide today, still exhibit mainly in Dolby Digital; virtually every film that is released, as of May 2018, is mixed into Dolby Surround 7.1; while some films are adopting more Dolby Atmos mixes. Dolby 7.1, is mainly exhibited in premium large-screen formats, such as AMC ETX, Cinemark XD, and Dolby Cinema. As James Cameron's Avatar 2 is slated for release on December 18, 2020, it will be solely released in Dolby Cinema, Dolby Atmos and Dolby Surround 7.1; becoming the first film not to have a Dolby Digital soundtrack. Movie theaters will also replace most Dolby Digital sound systems with Dolby Surround 7.1 systems.

Dumbo (2019 film)

Dumbo is an upcoming American fantasy adventure film directed by Tim Burton, with a screenplay written by Ehren Kruger. It is loosely inspired by Walt Disney's 1941 animated film of the same name, itself based on the novel by Helen Aberson and Harold Pearl. The film stars Colin Farrell, Michael Keaton, Danny DeVito, Eva Green, and Alan Arkin.Plans of a live-action Dumbo remake were announced in 2014 and Burton was confirmed as director in March 2015. Much of the cast signed on in March 2017 and principal photography began in July of that year in the United Kingdom, lasting until November.

The film is scheduled to be released in the United States on March 29, 2019. It will be released in Real D 3D, IMAX, IMAX 3D and Dolby Cinema.

Les Cinémas Gaumont Pathé

Les cinémas Gaumont Pathé is a Cinema chain owned by Pathé, with operations in France, The Netherlands, Switzerland and Belgium. The company is market leader in each country, with the exception of Belgium.

Metreon

The Metreon is a shopping center located in downtown San Francisco at the corner of 4th Street and Mission Street. It is a four-story 350,000 square foot (33,000 m²) building built over the corner of the underground Moscone Center convention center. Metreon opened on June 16, 1999, as the first of a proposed chain of Sony "urban entertainment centers", aggregating dining, gaming, music, exhibitions, shopping, and movies. Sony intended the ambitious 85 million dollar project to be not only a theme park and gallery for Sony products but also a way to reinforce a sophisticated image for the Sony brand.

In 2006 Metreon was sold to Westfield, a mall developer, and it was refashioned as a food-oriented mall. In 2011, with few exceptions, remaining businesses in the mall were closed. Westfield began a major renovation with an emphasis on dining, including Target creating a large downtown department store that now takes up the second floor. In April, 2012, the Westfield sold the Metreon to Starwood Capital Group. Westfield (and its successor, Unibail-Rodamco-Westfield]) continues to be responsible for management.

Odeon Leicester Square

Odeon Luxe Leicester Square is one of the most iconic cinemas in the world and the first Dolby Cinema in the United Kingdom. Odeon Leicester Square has been home to hundreds of film premieres and its late transformation makes it a global icon in the heart of London's West End. The famous premiere screen has been fully upgraded to combine reclining Odeon Luxe seats with the Dolby Cinema experience.

The cinema occupies the centre of the eastern side of Leicester Square in London, dominating the square with its huge black polished granite facade and 120 feet (37 m) high tower displaying its name. Blue neon outlines the exterior of the building at night. It was built to be the flagship of Oscar Deutsch's Odeon Cinema circuit and still holds that position today. It hosts numerous world and European film premieres, including the annual Royal Film Performance.

Shazam! (film)

Shazam! is an upcoming American superhero film based on the DC Comics character of the same name. Produced by New Line Cinema, it is intended to be the seventh installment in the DC Extended Universe (DCEU). Directed by David F. Sandberg from a screenplay by Henry Gayden, and a story by Gayden and Darren Lemke, the film is set to star Asher Angel as Billy Batson, a teenage boy who can transform via the magic word "Shazam" into an adult superhero, played by Zachary Levi. Shazam! also features Mark Strong, Jack Dylan Grazer, Grace Fulton, Ian Chen, Jovan Armand, Faithe Herman, Cooper Andrews, Marta Milans and Djimon Hounsou as supporting characters. It will be the first film version of the character since the 1941 serial Adventures of Captain Marvel (the character's original name) and will be the first full-length feature film centered around the character.

Development of a live-action Shazam! film began at New Line in the early 2000s, but languished in development hell for many years. The film went into pre-production in 2008 with director Peter Segal and writer John August, and Dwayne Johnson considered to star as the villain Black Adam, but the project fell through. William Goldman, Alec Sokolow, Joel Cohen, Bill Birch, and Geoff Johns, among others, were all attached to the project as writers at various points. The film was officially announced in 2014, with Johnson attached to star as either Shazam or Black Adam. He would later be cast in January 2017 to lead a solo Black Adam development project. Sandberg signed on to direct Shazam! in February 2017 and Levi was cast that October with Angel joining the following month. Principal photography began in Toronto, Ontario, Canada in January 29, 2018, with most of the film shot at Pinewood Toronto Studios, and wrapped on May 11, 2018.

Shazam! is scheduled for release in the United States by Warner Bros. Pictures in RealD 3D, Dolby Cinema and IMAX 3D on April 5, 2019.

The Lego Ninjago Movie

The Lego Ninjago Movie is a 2017 3D computer-animated martial arts adventure-comedy film based on the toy line of the same name. Directed by Charlie Bean, Paul Fisher and Bob Logan from a screenplay by Logan, Fisher, William Wheeler, Tom Wheeler, Jared Stern and John Whittington, it is the first theatrical film to be based on an original Lego property and the third installment of The Lego Movie franchise as well as the second spin-off of the franchise. Starring the voices of Dave Franco, Justin Theroux, Fred Armisen, Abbi Jacobson, Olivia Munn, Kumail Nanjiani, Michael Peña, Zach Woods and Jackie Chan, the film focuses on Lloyd Garmadon, a teenage ninja as he attempts to accept the truth about his villainous father while a new threat emerges to endanger his homeland.

It is an international co-production of the United States and Denmark. Produced by Warner Animation Group, RatPac Entertainment, Lego System A/S, Dan Lin's Lin Pictures, Phil Lord and Christopher Miller's Lord Miller Productions, and Roy Lee's Vertigo Entertainment, it was released in the United States on September 22, 2017 in 3D, 2D and Dolby Cinema by Warner Bros. Pictures. It received mixed reviews from critics and grossed $123.1 million against a $70 million budget. The film's animation was provided by Animal Logic.

The Nutcracker and the Four Realms

The Nutcracker and the Four Realms is a 2018 American fantasy adventure film directed by Lasse Hallström and Joe Johnston and written by Ashleigh Powell. It is a retelling of E. T. A. Hoffmann's short story "The Nutcracker and the Mouse King" and Marius Petipa's The Nutcracker, about a young girl who is gifted a locked egg from her deceased mother and sets out in a magical land to retrieve the key. The film stars Keira Knightley, Mackenzie Foy, Eugenio Derbez, Matthew Macfadyen, Richard E. Grant, Misty Copeland, with Helen Mirren, and Morgan Freeman.

The film was announced in March 2016 with Hallström directing a script by Powell. Much of the cast signed on that summer, and filming began in October at Pinewood Studios, lasting through January 2017. In December 2017, it was announced Joe Johnston would direct a month of reshoots written by Tom McCarthy, with Hallström agreeing to Johnston receiving co-directing credit.

The Nutcracker and the Four Realms premiered in Los Angeles on October 29, 2018, and was released by Walt Disney Studios Motion Pictures in the United States on November 2, 2018, in RealD 3D and Dolby Cinema. The film has grossed over $173 million worldwide, against a production budget of over $120 million, making it a box-office bomb. It received generally unfavorable reviews from critics; they deemed the film as "soulless" and "incoherent", criticizing the slow pace and lack of dance numbers, although the visual effects received some praise.

The Predator (film)

The Predator is a 2018 American science fiction action film directed by Shane Black and written by Black and Fred Dekker. It is the fourth installment in the Predator film series, following Predator (1987), Predator 2 (1990), and Predators (2010) and the sixth installment when including Alien vs. Predator (2004) and Aliens vs. Predator: Requiem (2007). Black had a supporting role in the original film, while John Davis returns as producer from the first three installments. The film stars Boyd Holbrook, Trevante Rhodes, Jacob Tremblay, Keegan-Michael Key, Olivia Munn, Thomas Jane, Alfie Allen, and Sterling K. Brown and follows a group of PTSD-afflicted soldiers who must fight off an invading pair of Predators.

Talks of a new Predator installment began in June 2014, with Black being confirmed as writer and director; much of the cast signed on between October 2016 and January 2017. Filming took place in British Columbia from February to June 2017, with the entire climax being reshot in July 2018 following poor test screenings.

The Predator premiered at the Toronto International Film Festival on September 6, 2018, and was theatrically released in the United States on September 14, 2018 by 20th Century Fox, in IMAX and Dolby Cinema, as well as standard formats. The film received mixed reviews from critics and grossed over $160 million worldwide.

Tomorrowland (film)

Tomorrowland (also known as Project T in some regions and subtitled A World Beyond in some other regions) is a 2015 American science-fiction mystery adventure film directed and co-written by Brad Bird. Bird co-wrote the film's screenplay with Damon Lindelof, from an original story treatment by Bird, Lindelof and Jeff Jensen. The film stars George Clooney, Hugh Laurie, Britt Robertson, Raffey Cassidy, Tim McGraw, Kathryn Hahn, and Keegan-Michael Key. In the film, a disillusioned genius inventor (Clooney) and a teenage science enthusiast (Robertson) embark to an ambiguous alternate dimension known as "Tomorrowland", where their actions directly affect their own world.

Walt Disney Pictures originally announced the film in June 2011 under the working title 1952, and later retitled it to Tomorrowland, after the futuristic themed land found at Disney theme parks. In drafting their story, Bird and Lindelof took inspiration from the progressive cultural movements of the Space Age, as well as Walt Disney's optimistic philosophy of the future, notably his conceptual vision for the planned community known as EPCOT. Principal photography began in August 2013, with scenes shot at multiple locales in five countries.Tomorrowland was released in conventional and IMAX formats on May 22, 2015, and was the first theatrical film to be released in Dolby Vision and Dolby Cinema. Upon its release, the film received mixed reviews from critics; earning praise for its original premise, acting, musical score, action, visuals, and themes, but criticism in regards to the screenplay's uneven writing and tone. The film grossed $209 million worldwide against a total production and marketing cost of $330 million, losing Disney $120–140 million.

Toy Story 4

Toy Story 4 is an upcoming American 3D computer-animated comedy film produced by Pixar Animation Studios for Walt Disney Pictures. It is the fourth installment in Pixar's Toy Story series, and the sequel to Toy Story 3 (2010). It is directed by John Lasseter and Josh Cooley and written by Stephany Folsom, with previous films' writers John Lasseter, Pete Docter, Andrew Stanton, and Lee Unkrich conceiving the film's story.The film continues from Toy Story 3, where Sheriff Woody (Tom Hanks) and Buzz Lightyear (Tim Allen), among their other toy friends, have found new appreciation after being given by Andy Davis to Bonnie Anderson. They are introduced to Forky (Tony Hale), a spork that has been made into a toy, and they soon embark on a road trip adventure alongside old and new friends. In addition to Hanks and Allen, the film will feature returning cast members, including Annie Potts and Joan Cusack reprising their respective roles from previous films as Bo Peep and Jessie. New additions include Tony Hale, Keegan-Michael Key, Jordan Peele, and Keanu Reeves.

The film is set to be released in theaters on June 21, 2019, in RealD 3D, Dolby Cinema, and IMAX 3D.

Ultra Stereo

Ultra Stereo is a cinema sound system that was developed in 1984 by chief engineer Jack Cashin.

It was a 4/2/4 photographic sound encoding and decoding procedure compatible with (and using the same technical basic structure, with identical sound quality as) its competitor Dolby Stereo Matrix

Soon after, USL also became involved in encoding movie soundtracks. Since they had been manufacturing studio equipment for quite some time, people asked the company to develop encoding equipment for making print masters. Films encoded in Ultra Stereo can be also decoded on Dolby Cinema processors, as it was designed to be compatible with Dolby Stereo (using A-Type noise reduction) prints.

Wonder Woman 1984

Wonder Woman 1984 (also known as WW84) is an upcoming American superhero film based on the DC Comics character Wonder Woman, distributed by Warner Bros. Pictures. It is intended to be the sequel to 2017's Wonder Woman and the ninth installment in the DC Extended Universe (DCEU). It is directed by Patty Jenkins and written by Jenkins, Geoff Johns, and David Callaham, from a story written by Johns and Jenkins. It stars Gal Gadot in the title role, with Chris Pine, Kristen Wiig, Pedro Pascal, Connie Nielsen and Robin Wright in supporting roles. It is the fourth live-action theatrical film featuring the titular character, following Batman v Superman: Dawn of Justice (2016), Wonder Woman (2017), and Justice League (2017), and will be the second full-length feature film centered around the character.

Discussion of a sequel began shortly after the release of the first film in June 2017, and the decision to proceed was confirmed the following month. Principal photography began on June 13, 2018, with filming taking place at Warner Bros. Studios, Leavesden in the United Kingdom, as well as the District of Columbia and Northern Virginia in the United States, London and Duxford, England in the UK, Tenerife and Fuerteventura in the Canary Islands, and Almería in Andalucía, Spain, and wrapped on December 22, 2018, after a six-month shoot.

Wonder Woman 1984 is scheduled to be released in the United States by Warner Bros. Pictures in RealD 3D, Dolby Cinema and IMAX 3D on June 5, 2020.

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