Disney Interactive

Disney Games and Interactive Experiences, originally established as Disney Interactive, Disney Interactive Media Group and Walt Disney Internet Group, is an American company that oversees various websites and interactive media owned by The Walt Disney Company and its subsidiaries.[1]

Disney Games and Interactive Experiences
Formerly
  • Disney Interactive
  • (1995–2008, 2012-2016)[1]
  • Disney Interactive Media Group
  • (2008–2012)
Subsidiary
IndustryVideo game industry
FateMerged into Disney Consumer Products as a business segment.
Predecessor
SuccessorDisney Consumer Products and Interactive Media
Founded1995
Headquarters,
Number of locations
12[1]
ProductsVideo games
RevenueUS$982 million[3]
$308 million loss (2011)[3]
Number of employees
2,000 (March 2014)[4]
ParentWalt Disney Parks, Experiences and Consumer Products
(The Walt Disney Company)
Divisions
SubsidiariesGo.com

History

In December 1994, Disney announced that it was establishing a new division dedicated to publishing computer and video game console software, called Disney Interactive.[5] The initial staff consisted of 200 newly hired employees.[5] The company was formally established in mid-1995.[6] On August 23, 1995, Disney Interactive formed Disney Online.[7]

Buena Vista Internet Group

Disney purchased a one-third share of Starwave on April 3, 1997, for $100 million.[8] In January 1998, Disney registered go.com.[9] Exercising its options, Disney purchased the outstanding shares of Starwave from Paul Allen in April 1998.[10] In June 1998, Disney purchased 43% ownership of Infoseek in exchange for Starwave and $70 million.[11] Infoseek and Disney Online joint ventured in developing the Go Network, an internet portal.[12] With Disney's purchase of the remainder of Infoseek in July 1999, the Go Network, Infoseek, the Disney Catalog, Disney Online (Disney.com and DisneyStore.com), ABC News Internet Ventures and ESPN Internet Ventures and Buena Vista Internet Group are merged into the Go.com company.[13]

In August 1996, BVIG took a controlling in interest in toysmart.com with three directors on the board. Toysmart would be granted marketing support including free advertising on BVIG websites like family.com.[14] After an attempted round of financing, Toysmart.com shut down in May 2000.[15]

In June 1999, the Disney Internet Guide is abandoned.[16] The Go.com portal was shut down in 2001 at a cost of $878 million in charges.[17]

In 2004, Disney re-activated the Starwave identity as Starwave Mobile, which publishes casual games for mobile phones for non-Disney brands with in Disney conglomerate or from third party.[18] In December 2004 and partnered with Indiagames, the Walt Disney Internet Group released Disney games, wallpapers and ringtones in the Indian market which is also available on AirTel.[19]

The group purchased Living Mobile, a European mobile game developer and publisher in November 2005.[20]

Interactive Media Group

On June 5, 2008, Disney Interactive Studios and the Walt Disney Internet Group merged into a single business unit, now known as the Disney Interactive Media Group.[21] In 2009, DIMG's Disney Online unit purchased multiple websites from Kaboose.[22]

In July 2010, Disney Interactive purchased Playdom for $563.2 million[23] and Tapulous for its Mobile division.[3] On July 1, Disney Interactive announced it had acquired Tapulous, the studio behind the Tap Tap Revenge franchise for iOS.[24] In October, two co-presidents were named for DIMG, John Pleasants and James Pitaro, with orders to make the company profitable.[25]

In January 2011, DIMG closed its Propaganda Games game studio and laid off 200 employees later in the month. The dual presidents placed the game studios of Blackrock, Junction Point, Avalanche, Wideload and Gamestar under its new game development chief Alex Seropian while Penguin creator Lane Merrifield was assigned to game initiatives for kids and families within a new publishing unit to handle marketing and production.[25] On February 18, DIMG purchased Togetherville, a pre-teen social network.[26] Also in February, Disney purchased Finland-based Rocket Pack, a game development company with a plugin free game development system.[27] In November, DIMG purchased Babble Media Inc.[28]

In April 2012, the Group announced three web series targeted towards mothers: "Moms of", "That's Fresh", and "Thinking Up."[29] By October, DIMG had 15 consecutive quarters of losses totaling some $977 million.[17] Lane Merrifield, the founder of Club Penguin, resigned after conflict with Pleasants. DIMG also in October announced "Toy Box", a cross platform gaming initiative where Pixar and Disney characters will interact from a console game to multiple mobile and online applications.[17]

Disney Interactive

In May 2012, Disney Interactive Media Group changed its name to Disney Interactive (DI).

In January 2013, Disney Interactive Games' Avalanche Software unveiled the Toy Box cross platform game as Disney Infinity, based on Toy Story 3: The Video Game's "Toy Box" mode crossed with a toy line.[30] Also in January, Disney Interactive announced the closure of Junction Point Studios.[31]

In October 2013, Disney announced that its Interactive division had a profit of $16 million for its fourth quarter, based partly on sales of Disney Infinity and uniting both halves of the division under one president.[32]

In March 2014, Disney Interactive announced it was laying off 700 people, or one-fourth of its staff as DI combines its two-game units, mobile and social, due to sagging popularity of Facebook games, and closing some Disney Online sites. They said will focus less on advertising and more on sponsorships for Disney Online and licensed game development. While some endeavors have shown profitability, such as an app in Japan and the combined game and toy line Infinity, the segment as a whole is unprofitable for Disney.[4]

Disney Interactive was merged with Disney Consumer Products on June 29, 2015, forming a new segment and division known as "Disney Consumer Products and Interactive Media", with Disney Interactive as a direct unit.[33] In December 2015, Maker Studios was placed under the control of Disney Interactive with the appointment of Maker's executive vice president Courtney Holt, reporting to Jimmy Pitaro, president of Disney Interactive.[34]

With a lack of growth in toy-to-game market and increasing developmental costs, in May 2016, Disney Interactive discontinued Disney Infinity and closed down the unit that developed Infinity, Avalanche Software. Also, the company ended all self-publishing efforts. A discontinuation charge of $147 million for ending its console gaming business affected earning.[35]

In September 2018, Disney confirmed the imminent discontinuation of Club Penguin Island in a letter sent to its Disney Online Studios team in Kelowna, as well as the layoffs of most employees in said studio.[36]

In November 2018, Disney agreed to have Jam City take over operation of its Glendale-based Disney Interactive Studios, sell them Emoji Blitz and development of future Pixar and Walt Disney Animation franchises games. Staff at the studio would be offered jobs with Jam City working of the Disney titles.[37]

Units

Disney Online

Disney Online
Subsidiary
IndustryInternet
FoundedAugust 23, 1995
Headquarters
ProductsWebsites
ParentDisney Interactive
Divisions
  • Disney Family Network
  • DigiSynd

Disney Online is a division of Disney Interactive that operates most of Disney online portfolio.

Disney Online History

On August 23, 1995, Disney Interactive formed Disney Online unit with the naming of Jake Winebaum as president of Disney Online.[7] On November 19, 1996, the opening of DisneyStore.com was open under Disney Online business unit. The family.com website is launched on December 9, 1996.[39]

Disney announced on April 18, 1997 that it will purchase Starwave's Family Planet Web site and merge it with Family.com.[40] The Disney Daily Blast (dailyblast.com) web site is official launched on April 23 under a subscription plan and daily content targeted to younger viewers with Microsoft Network marketing and distributing for an exclusive 10-month period.[40][41]

In July 1998, Disney Online announced dig.com, Disney Internet Guide, a child friendly web directory[42] which launched in June 1998[43] and closed one year later in June to focus on Infoseek/Go Network.[44]

In late 2007, DIMG purchased IParenting Media's websites.[28] Disney sold movies.com to Fandango in June 2008.[45] Disney Online purchased in 2008 Take 180 from Chris Williams, who stays on until April 2012 as vice president and general manager of Disney Online Originals, which has Take 180 as creative hub.[46] In 2009, DIMG's Disney Online unit purchased from Kaboose multiple websites including: Kaboose.com, Babyzone.com, AmazingMoms.com, Funschool.com and Zeeks.com, and place them into its Disney Family Network.[2][22] Disney.com purchased Kerpoof in February 2009.[47]

In November 2011, DIMG purchased Babble Media Inc. to add it to the Mom and Family Portfolio.[28] In March 2014, Disney Interactive announced it was laying off 700 people, or one-fourth of its staff as DI closed smaller Disney Online sites including BabyZone.com and Spoonful.com. They said will focus less on advertising and more on sponsorships for Disney Online to fit the experience Disney wishes to offer.[4]

Online units

  • disney.com
  • Disney Family Network websites[2] - also called Mom and Family Portfolio
  • DigiSynd, social media marketing

References

  1. ^ a b c "Company Overview of Disney Interactive". Private Company Information. business Week. Retrieved October 17, 2012.
  2. ^ a b c "Disney Online Company Profile". Yahoo/Hoover. Retrieved October 17, 2012.
  3. ^ a b c Goldman Getzler, Wendy (February 1, 2012). "Disney Mobile raises the bar". kidscreen.com. Retrieved October 23, 2012.
  4. ^ a b c Barnes, Brooks (March 6, 2014). "Disney's Game and Internet Division Cuts One-Quarter of Its Work Force". The New York Times. Retrieved March 6, 2014.
  5. ^ a b "Disney Rides Solo". GamePro. IDG (68): 154. March 1995.
  6. ^ "Disney Enters Video Game Market!". Electronic Gaming Monthly. Ziff Davis (74): 56. September 1995.
  7. ^ a b "WINEBAUM NAMED PRESIDENT OF NEW DISNEY ONLINE UNIT". PR Newswire. Disney. Retrieved December 20, 2012.
  8. ^ "Volume 146, Number 50752". New York Times. April 4, 1997. p. C4.
  9. ^ Polsson, Ken. "1998". Chronology of the Walt Disney Company. kpolsson.com. Retrieved December 7, 2012. source: CNet News.com.
  10. ^ Pelline, Jeff; Dawn Kawamoto (April 30, 1998). "Disney to buy Starwave". CNET News. Retrieved December 7, 2012.
  11. ^ Tedesco, Richard (June 22, 1998). "Disney stakes big 'Net claim with Infoseek". Broadcasting & Cable. Archived from the original on November 6, 2013. Retrieved November 30, 2012.
  12. ^ Tedesco, Richard (December 14, 1998). "Disney, Infoseek give green light". Broadcasting & Cable. Archived from the original on May 31, 2013. Retrieved November 30, 2012.
  13. ^ "Disney absorbs Infoseek". Money. CNNfn. July 12, 1999. Retrieved December 7, 2012.
  14. ^ Gelsi, Steve. (August 25, 1999 ). Disney plays with Toysmart.com. Marketwatch.com.
  15. ^ DeMott, Rick. (May 26, 2000). Disney's Toysmart Newest Site To Go Offline. Animation World Network.
  16. ^ (April 2000). Premiere. Volume 13, Number 8. Accessed April 18, 2016.
  17. ^ a b c Barnes, Brooks (October 21, 2012). "Disney, Struggling to Find Its Digital Footing, Overhauls Disney.com". The New York Times. Retrieved October 23, 2012.
  18. ^ "New Disney Group To Offer Third-Party Mobile Content". The Online Reporter. October 30, 2004. Archived from the original on November 6, 2013. Retrieved December 13, 2012.
  19. ^ Bhattacharjee, Manisha (April 25, 2005). "Disney's Eisner, Iger in India; to meet PM & President". Indiantelevision.com. Retrieved April 23, 2014.
  20. ^ "Walt Disney Internet Group expands European mobile content operations; acquires Living Mobile". Indiantelevision.com. November 8, 2005. Retrieved March 3, 2014.
  21. ^ "Disney's games and internet divisions merging", Joystiq.com, 2008.
  22. ^ a b "Disney Online Buys Kaboose Assets For $18.4 Million, Barclays Private Equity Limited Acquires Its UK Operations". TechCrunch.com. April 1, 2009. Retrieved October 10, 2012.
  23. ^ Chmielewski, Dawn C. (July 28, 2010). "Disney to buy Playdom Inc. for $563.2 million". Los Angeles Times. Retrieved October 17, 2012.
  24. ^ "Disney acquires Tapulous" from Techcrunch.com
  25. ^ a b Chmielewski, Dawn C. (January 26, 2011). "Disney Interactive lays off 200 as video game unit shifts focus". Los Angeles Times. Retrieved October 17, 2012.
  26. ^ Chmielewski, Dawn C. (February 25, 2011). "Disney buys social networking site Togetherville". Los Angeles Times. Retrieved October 17, 2012.
  27. ^ a b Butcher, Mike (March 3, 2011). "Disney acquires gaming engine startup to build HTML5 games outside of App stores". TechCrunch.com. Retrieved October 17, 2012.
  28. ^ a b c d Chmielewski, Dawn C. (November 15, 2011). "Disney buys parenting website Babble". Los Angeles Times. Retrieved October 17, 2012.
  29. ^ Chmielewski, Dawn C. (April 27, 2012). "Disney Interactive targets moms with original series". Los Angeles Times. Retrieved October 17, 2012.
  30. ^ Lang, Derrik J. (January 15, 2013). "Disney unveils own 'Skylanders'-like franchise". Business Week. AP. Archived from the original on February 25, 2013. Retrieved January 30, 2013.
  31. ^ Lang, Derrik J. (January 29, 2013). "Disney closing 'Epic Mickey' video game developer". Washington Times. AP. Retrieved January 30, 2013.
  32. ^ Richwine, Lisa. (November 11, 2013) REFILE-UPDATE 2-Disney games co-president named consultant as unit consolidates. Reuters. Accessed on November 15, 2013.
  33. ^ Futter, Mike (June 29, 2015). "Disney Merges Interactive And Consumer Products Divisions For Toys To Life Superpower". Game Informer. Retrieved June 30, 2015.
  34. ^ Lieberman, David (December 15, 2015). "Disney Taps Courtney Holt To Replace Ynon Kreiz As Head Of Maker Studios". Deadline. Penske Business Media. Retrieved December 21, 2015.
  35. ^ Macy, Seth G. (May 10, 2016). "Disney Cancels Infinity, No Longer Self-Publishing Games". IGN. Retrieved May 10, 2016. This means that we will be shutting down Avalanche, our internal studio that developed the game.
  36. ^ D'Anastasio, Cecilia. "Club Penguin Island To Shut Down, Marking Final End Of The Beloved Children's MMO". Kotaku. Retrieved 2019-01-11.
  37. ^ Spangler, Todd (November 14, 2018). "Disney's Glendale Games Studio Transfers to Jam City, Which Plans to Create Game for 'Frozen 2'". Variety. Retrieved November 14, 2018.
  38. ^ "About Us". Disney Interactive Media Group Press Room. Disney. Retrieved October 17, 2012.
  39. ^ "July-December 1996". Chronology of the Walt Disney Company. Retrieved November 26, 2012. Source: CNet News.com, https://archive.today/20130102120941/http://www.news.cnet.com/
  40. ^ a b "July-December 1996". Chronology of the Walt Disney Company. Retrieved November 26, 2012. Source: CNet News.com, https://archive.today/20130102120941/http://www.news.cnet.com/
  41. ^ Jensen, Jeff (March 31, 1997). "Disney's Daily Blast Debuts on MSN: Ad-Supported Kids Net Service Likely to seek More Carriers Soon". Ad Age. Retrieved January 5, 2017.
  42. ^ Bensko, Jennifer (July 6, 1998). "A Web of Their Own". Newsweek. Retrieved November 30, 2012.
  43. ^ "1998". Chronology of the Walt Disney Company. Retrieved November 26, 2012. Source: CNet News.com, https://archive.today/20130102120941/http://www.news.cnet.com/
  44. ^ Hu, Jim (August 9, 1999). "Disney quietly shutters family Net guide". CNET News. Retrieved December 9, 2012.
  45. ^ Chmielewski, Dawn C. (June 24, 2008). "Fandango acquires Movies.com". Los Angeles Times. Retrieved December 21, 2012.
  46. ^ Wallenstein, Andrew (April 4, 2012). "Disney exec ankles for Maker Studios". Variety. Retrieved February 6, 2015.
  47. ^ Avery, Greg (February 20, 2009). "Disney reveals Kerpoof purchase". Orlando Business Journal. Retrieved July 20, 2011.

External links

Coordinates: 34°09′52″N 118°22′30″W / 34.16444°N 118.37500°W

Avalanche Software

Avalanche Software, LLC, also known as WB Games | Avalanche, is an American video game developer based in Salt Lake City, Utah, founded in October 1995 by four video game programmers formerly of Sculptured Software: John Blackburn, Todd Blackburn, James Michael Henn and Gary Penacho. The studio was acquired by Buena Vista Games (later renamed Disney Interactive Studios) in May 2005, and spent the next ten years developing Disney-related titles, including the toys-to-life game Disney Infinity (2013). In May 2016, due to a declining toys-to-life games market overshadowed by the popularity of mobile gaming, Disney decided to step out of the video game industry, closing Disney Interactive Studios and all of its subsidiaries, including Avalanche Software. In January 2017, Warner Bros. Interactive Entertainment announced that they had acquired Avalanche Software and re-opened the company, which saw John Blackburn return as chief executive officer.

Disney's Activity Center

Disney's Activity Center are a series of games released by Disney Interactive which provide customers with various activities and minigames to be completed, using aspects of their licensed property.

Disney's Animated Storybook

Disney's Animated Storybook (stylized as Disney's Animated StoryBook and also known as Disney's Story Studio) is a series of point-and-click adventure interactive storybook video game series, based on theatrical and home video releases. They were published by Disney Interactive for personal computers (Microsoft Windows and Apple Macintosh) for children ages 4 to 8 years old. Starting in 1994, most entries in the series were developed by Media Station. The games included both Disney and Pixar licenses. They have the same plots as their respective movies, albeit abridged due to the limited medium. The games have hundreds of clickable hotspots that produced animated gags, as well as many mind-challenging interactive games.

Disney's Print Studio

Disney's Print Studio is a series of crafts/design PC video games released by Disney Interactive, which allows customers to print various types of documents in the themes of its licensed property. Similar games that have been branded under a different name have also been included in the list below.

Disney.com

Disney.com is a website operated by Disney Digital Network, a division of The Walt Disney Company, that promotes various Disney properties such as films, television shows, and theme park resorts, and offers entertainment content intended for children and families.

For years, Disney.com has been a very popular website: a survey back in April 1998 revealed that Disney.com had over 10% more unique visitors than ABCNews.com, and the combined Disney/Infoseek websites were second in web traffic to leader Yahoo! that month.

The current portal is Disney's second effort at a web portal, the first being ended with the loss of go.com.

On September 21, 2011, the content from Disney.com was launched as a free channel available through the Roku streaming player. It is the first player so far to allow viewing through a television.

Disney Digital Network

Disney Digital Network (formerly Maker Studios, Inc.) is an American multi-channel network located in Culver City, California, the same location as Sony Pictures Entertainment and Byron Allen's Entertainment Studios. The original Maker Studios was co-founded by Lisa Donovan, Danny Zappin, Scott Katz, Kassem G, Shay Carl, Rawn Erickson II, Ben Donovan, and Philip DeFranco.Outside the US, Maker has significant audiences in the UK, Brazil and Australia, and aims to expand its Asian operations, where it currently has 700 million monthly unique views. Run by Rene Rechtman, President for International, Maker is building a headquarters in London for its commercial, production and marketing activities outside the US. An Asian hub has been established in Singapore, offering limited commercial and marketing support until the business is larger.In December 2015, Maker became a subsidiary of The Walt Disney Company. Since becoming a subsidiary, the company has suffered multiple rounds of layoffs, executive shuffling, and partners cut-offs.On May 2, 2017, Disney absorbed the studio into the newly formed Disney Digital Network.

Disney Interactive Studios

Disney Interactive Studios, Inc. (originally established as Walt Disney Computer Software, Disney Interactive, Buena Vista Interactive, and Buena Vista Games) was an American video game developer and publisher owned by The Walt Disney Company through Disney Interactive. Prior to its closure in 2016, it developed and distributed multi-platform video games and interactive entertainment worldwide.

Most of the games released by Disney Interactive Studios were typically tie-in products to existing character franchises. On May 10, 2016, as a result of the discontinuation of its Disney Infinity series, Disney shut down Disney Interactive Studios, and exited the first party home console game development business in order to focus on third-party development of home console video games through other developers such as Electronic Arts (Star Wars games), WB Games (owned by rival company Warner Bros., which handles the publishing of Disney-related Lego video games and Cars 3: Driven to Win), Bandai Namco Entertainment, Square Enix (Kingdom Hearts), and Capcom (several Disney games and Marvel vs. Capcom). However, it continues to release games for iOS and Android devices under its own label, Disney Mobile.

Disney Mobile

Disney Mobile is a division of Disney Interactive, a subsidiary of The Walt Disney Company, that designs mobile apps, content and services.

Disney Sing It

Disney Sing It is a karaoke video game and sequel to High School Musical: Sing It!. It was released on October 28, 2008 for the Microsoft Windows, PlayStation 3, PlayStation 2, Wii and Xbox 360.

The game has received mixed reviews, with both 1UP.com and IGN praising its accessibility towards kids but finding serious fault with the gameplay, with Official Xbox Magazine ultimately calling it a "gateway game" at best.

Disney Universe

Disney Universe is a co-operative action-adventure video game developed by Eurocom and published by Disney Interactive Studios. It was announced at E3 in 2011 and was released on PlayStation 3, Xbox 360, Wii, and Microsoft Windows on October 25, 2011 in North America and October 28, 2011 in Europe. It features the ability to suit up as characters from multiple Disney franchises, including Aladdin, The Lion King, Monsters, Inc., WALL-E, Finding Nemo, Pirates of the Caribbean, Phineas and Ferb, and The Muppet Show.

Go.com

Go.com (also known as The Go Network) is a landing page for Disney content, created as a joint venture between Infoseek and Disney Interactive. It is currently operated by Walt Disney Parks, Experiences and Consumer Products, a Division of The Walt Disney Company. It began as a web portal launched by Jeff Gold. Go.com includes content from ABC News which is associated with Disney and is hosted under a .go.com name. Along with Time Warner's Pathfinder.com, Go.com proved to be an expensive failure for its parent company, as web users preferred to use search engines to access content directly, rather than start at a top-level corporate portal. In 2013, the site was transitioned from a portal to a simple landing page.

Hannah Montana video games

Since the show's premiere, there have been a number of adventure/rhythm video games based on the Disney Channel show, Hannah Montana and the film. All the games were published by Disney Interactive Studios (Buena Vista Games).

James Pitaro

James Pitaro is an American media executive and attorney. On March 5, 2018, The Walt Disney Company announced he would become president of ESPN Inc.. Pitaro graduated in 1987 from Edgemont High School in Scarsdale, New York. He is a former Cornell Big Red football player and graduate of the Cornell's College of Human Ecology, and earned a law degree from St. John's University School of Law. He previously worked for Yahoo's Media division, Wilson Elser Moskowitz Edelman & Dicker and Disney Interactive. Since 1997, he has been married to actress Jean Louisa Kelly.

List of PS one Classics (PAL region)

There are 147 games available (excluding 17 games that have been removed from the PSN).

List of PlayStation 2 Classics for PlayStation 3

This is a list of downloadable PlayStation 2 games that are purchasable from the PlayStation Store for the PlayStation 3 video game console.

There are currently 336 games on this list.

Playdom

Playdom was an online social network game developer popular on Facebook, Google+ and MySpace. The company was founded in the San Francisco Bay Area by University of California, Berkeley graduates Ling Xiao and Chris Wang and Swarthmore College graduate Dan Yue. In 2009, the market for games played on social networking sites was valued at $300 million, consisting mostly of online sales of virtual goods.It was a wholly owned subsidiary of Disney Interactive, itself a division of The Walt Disney Company. On September 1, 2016, Disney announced the closure of the remaining Playdom games, Marvel: Avengers Alliance and its mobile sequel at the end of the month, effectively shuttering the studio.

Tap Tap

Tap Tap or Tap Tap Revenge was a series of rhythm games by Tapulous available for the iOS of which several versions, both purchasable and free, have been produced. The goal of the game is to tap each of the colored balls when they reach a line at the bottom of the screen. If the ball is hit on the beat, the player gains points, but if not, it counts as a miss. If a player taps the screen without a tapper on the beat, the streak will go back to 0 and a few points will be lost except for 16x. There were also "shakes", which required the player to move the iPhone, iPod touch or iPad to the right, left, or backwards. The apps were pulled from the app store and had their servers shut down in February 2014.

Traveller's Tales

Travellers Tales (UK) Limited, doing business as Traveller's Tales, is a British video game developer and a subsidiary of TT Games.

Traveller's Tales was founded in 1989 by Jon Burton. Initially a small company focused on its own content, it grew in profile through developing games with larger companies such as Sega and Disney Interactive Studios. In 1996, the company incorporated under the name Currentclass, but changed its name to Travellers Tales (UK), doing business as Traveller's Tales, two months later. In 2004, development on Lego Star Wars: The Video Game started with publisher Giant Interactive Entertainment, and, the following year Traveller's Tales purchased and merged with Giant Interactive Entertainment, forming TT Games. From that point, Traveller's Tales served as the company's development branch, while Giant Interactive Entertainment became TT Games Publishing, the publishing branch. In 2007, the company acquired another developer and an animation studio, which became TT Fusion and TT Animation.On 8 November 2007, Warner Bros. Interactive Entertainment announced that they had purchased TT Games for an undisclosed amount as part of their expansion into the video game industry.

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